Conferences Are A Necessity, Not A Gift

Conferences Are A Necessity, Not A Gift

Nancy MyrlandAll Posts, Career Development & Education, Legal Marketers, Legal Marketing, Legal Marketing Association, Marketing Strategy, Training in Client Service and Business Development/Sal Leave a Comment

I just got back a few weeks ago from the Legal Marketing Association annual conference. This year it was in Hollywood, Florida. We had about 1100 attendees, which is up from the pandemic because last year there were about 850 attendees. The year before, which was really during the pandemic, there were only about 350.  We’ve been known to have …

Lawyers, I'm Going To Make Sales Very Easy For You

Lawyers, I’m Going To Make The Sales Process Very Easy For You

Nancy MyrlandAll Posts, Business Development/Sales, Training in Client Service and Business Development/Sal Leave a Comment

Many cringe when the topic of selling, or sales, comes up. If I told you that you’re in the position of selling every day of your life, does that make your stomach turn? Your Choice: Blog or Podcast If you would also like to listen to my 2-minute, 46-second episode of Legal Marketing Moments where this blog post originated, you …

2022 One Question To Ask Yourself

In 2022, Here Is One Powerful Question To Ask Yourself

Nancy MyrlandBusiness Development/Sales, Content Marketing, Marketing Strategy, Training in Client Service and Business Development/Sal Leave a Comment

Hi there. Happy New Year! In some ways, 2022 is a fresh start. In other ways, it is a continuation of what you were already working on in 2021. Both are good. You don’t have to start over if what you were doing before worked. If it wasn’t working, then some change might be a very good idea. Let’s Make …

How Soon Should You Contact A Potential Client

Lawyers, How Soon Should You Contact A Potential Client?

Nancy MyrlandAll Posts, Business Development/Sales, Content Marketing, Training in Client Service and Business Development/Sal Leave a Comment

I have been the recipient of a few practices that I think border on professional stalking, and you probably have, too. The last thing that I want for you is to be perceived as though you are overstepping or professionally stalking your potential clients, so I want you to learn from my experience. I recently attended a wonderful webinar hosted …

Lawyers, In Addition To Being Smart, You Need These 4 Characteristics To Build A Successful Practice

Lawyers, In Addition To Being Smart, You Need These 4 Characteristics

Nancy MyrlandAll Posts, Business Development/Sales, Lawyer Marketing, Legal Marketers, Social Media, Training in Client Service and Business Development/Sal Leave a Comment

Today, we are going to talk about 4 important characteristics lawyers need to have to be successful. If you would like to listen to this in audio form, you can click on the green play button below or click here to listen to the podcast. If you are more of a reader, I have transcribed the podcast below the player. …

Lawyers, Don’t You Dare Give Up On 2017!

Nancy MyrlandAll Posts, Business Development/Sales, Client Service and Retention, Lawyer Marketing, Training in Client Service and Business Development/Sal Leave a Comment

About this time of year, the articles encouraging you to begin thinking about your 2018 marketing and business development plan are plentiful. Similar to when stores start decorating for the holidays in October, it somehow makes what comes in between October and the beginning of December feel less important, or less relevant. You just want to skip a few months to …

Lawyers: One Of The Most Important Questions You Can Ask Your Clients

Nancy MyrlandAll Posts, Business Development/Sales, Training in Client Service and Business Development/Sal 2 Comments

I was just reading an email from WordPress expert Chris Lema about his recent search for a new job. He was discussing what made him choose one employer over another. Something he said stuck with me because it could help you as you begin working with your clients. Chris shared: “Karim’s [Chris’s new employer] focus, however, wasn’t on title or …

General Counsel: “Lawyers, Know My Business”

Nancy MyrlandAll Posts, Business Development/Sales, Client Service and Retention, Training in Client Service and Business Development/Sal Leave a Comment

Even though the rapid-fire GC Panel at last week’s LSSO Raindance Conference was filled with pages full of suggestions (some of the one-liners were priceless), there were a few recurring themes I can’t get out of my head. We’ll start with just one of those themes today, but I will tackle more in the coming days. If you look below, …

Wait For It…Wait For It…Okay, Now!

Nancy MyrlandAll Posts, Training in Client Service and Business Development/Sal Leave a Comment

I Have A Question For You Do you ever get interrupted? I’ll wait while you answer…. Wow, that was a resounding response from all of you! I know, me too. Another Question For You Do you ever interrupt? You don’t have to answer that. I’ll fall on the sword for all of us on this one. Yes, even though I …

We Must Never Lose Sight Of One Thing. It All Began With A Mouse. #LMA11

Nancy MyrlandAll Posts, Client Service and Retention, LMA, LMA11 Conference, Training in Client Service and Business Development/Sal 19 Comments

I just returned from a wonderful LMA, or Legal Marketing Association, annual conference, followed by vacation with my husband at Disney World. I had a fantastic time at both, meeting and seeing new and old friends, learning, laughing, connecting, meeting, celebrating and having fun playing in one of the world’s largest playgrounds. This was LMA’s 25th annual conference, and it showed. …