Personal and Firm Branding In The Age of Social Media

Personal Branding In The Age of Social & Digital Media

Nancy Myrland All Posts, Branding, Personal Branding 9 Comments

To discuss branding in the age of social and digital media, one must first understand what branding is. What Is A Personal Brand? Let’s start with the concept of a brand, which makes the concept of branding intuitive. A personal brand is a set of characteristics, along with your personality and your way of doing business that is evident to …

A 7-STEP REFERRAL RECOGNITION PROGRAM

Nancy Myrland Marketing Strategy, Referral Recognition 2 Comments

Let’s talk about referrals. In today’s Myrland Marketing Moment, I shared this with readers: “If you don’t have a formal Referral Recognition Program, you should!” Why? Because few things in business are more satisfying than receiving a referral from a current or past client, a friend or a colleague. This tells us our work is appreciated and worthy of recommending …