On Monday, February 27, 2017, during oral arguments in Packingham v. North Carolina, a case involving First Amendment rights of free speech pertaining to the use of social media by former sex offenders in North Carolina, United States Supreme Court justices expressed opinions of social media that show it has come a long way toward being considered mainstream communication. There appears to …
Lawyers, Is Social Media Worth It? You Decide.
I’ve heard these comments, or ones similar to them, many times in the past several years. “I’m not sure this is all worth it….this Social Media thing.” “I tried LinkedIn, but it didn’t produce anything for me.” “I can’t see how Twitter could possibly result in anything positive.” “Why would I want to spend time on Facebook?” “I have no …
Hey, Where Did All My Online Friends & Connections Go?
Remember that passionate follower of yours on Twitter that shared everything you wrote? Remember that new connection you made on LinkedIn that seemed interested in what you had to post? Remember that friend that went out of his way to like everything you wrote on Facebook? Remember that energetic commenter that used to support you on your blog? What in …
Get Them Talking, Then Get Called To The Table
I just finished listening to a Legal Lunch and Learn webinar about Content Marketing and LinkedIn, featuring one of my favorite people of all time, Adrian Lurssen, Co-Founder of JD Supra, along with Peggy Heffner of Dechert LLP, and Patrick Baynes of PeopleLinx. I will listen to anything and everything Adrian has to say, not only because I like him, but …
Firm Leaders: Are You Social?
Hootsuite, the Social Media management tool, recently published a post by Shawn Neumann, President and Founder of the web agency Domain7, and a contributor to the HootSource Blog. It was called The Social Executive: Are You A Social CEO? Shawn writes that when he talks to other CEOs and executives, he finds fear and reluctance in the Social space. He …
It’s Official: Twitter Files For IPO.
IT’S OFFICIAL! One of the worst-kept secrets in Social Media is coming true. Twitter has filed for IPO. Heck, I even swapped out my branded purple headlines in honor of the big announcement. I don’t do that for just anyone, you know. It’s exciting to watch, and to read all of the buzz in the trades about what it means, …
Social Media Manners: Are You Talking To Me?!
HAS THIS EVER HAPPENED TO YOU AT AN EVENT? Have you ever been at an event, talking to someone who keeps looking over your shoulder while you’re talking, wondering who’s coming in the room next, who they must see, who might be more important than you? Me, too. How does that makes you feel? That you’re less important? As if …
SOCIAL MEDIA: AREN’T THESE CHARACTERISTICS YOUR GIFT TO OTHERS?
Yesterday, one of my legal marketing colleagues, Kevin O’Keefe, owner of LexBlog, wrote about Sree Sreenivasan, pronounced “sree sree-knee-VAH-sun,” a Professor at Columbia University, who is also the school’s first Chief Digital Officer. Sree conducted a three-hour live (yes, live, I know…gasp!) advanced workshop for journalists, bloggers and media professionals in Seattle last week. Kevin and several of his LexBlog team …
Legal Advertising Rules: How About That Florida Bar?
The Florida Bar Association continues to encroach on lawyers’ digital real estate. The Florida Supreme Court just released new advertising rules for Florida lawyers, as well as those who practice law in the State of Florida. The advertising rules were revisited in an attempt to make them easier to understand and to clarify what some of them mean. There are …
Social Media: 10 Ways and 10 Places You Can Use Photos In Marketing
The Numbers Are Telling Regardless of which marketing and social networking sites we use, we can learn something from the following numbers. Instagram has 90 million monthly active users 40 million photos are uploaded per day 8500 likes per second 1000 comments per second Instagram launched in October, 2010, and had 14 million users one year later. They now have …
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