These questions and concerns come up often:I just want to be connected to my family and close friends on Facebook.​Should I accept a request from this person I don’t really know on LinkedIn? I have no idea who this person is. Should I Circle him on Google+?They just keep following me on Twitter. Why would they do that when they …
Social Media: Where Everybody Knows Your Name
If one of the goals in your Marketing and Business Development Plan is to grow your practice, then it follows that you would then identify the strategies to accomplish that. Typically, it’s broken down like this: Goal: What I want or need to accomplish. Strategy: How I intend to accomplish it. Find And Be Found Two strategies to accomplish that …
Social Media Manners: Are You Talking To Me?!
HAS THIS EVER HAPPENED TO YOU AT AN EVENT? Have you ever been at an event, talking to someone who keeps looking over your shoulder while you’re talking, wondering who’s coming in the room next, who they must see, who might be more important than you? Me, too. How does that makes you feel? That you’re less important? As if …
Social Media: LinkedIn Is FINALLY Jumping On The Mentions Bandwagon
I know LinkedIn has been avoiding getting all Facebookified, and didn’t want their mostly business-minded site to get all Twitterized, and certainly not all Google Plussy, but this is looooong overdue. Beginning today, LinkedIn will begin rolling out the ability to “mention” other users in our updates. Hallelujah! Some might find this obnoxious, and don’t look forward to their inboxes …
Keep In Mind: What Goes On In Vegas Ends Up In Social Media! #LMA13
On behalf of my 4 wonderful Co-Leaders of the LMA, Legal Marketing Association, Social Media SIG, I have gathered a few of our thoughts about using Social Media at the #LMA13 conference, or any conference. We know our members are very smart, social media-savvy professionals, but we thought we’d send along a few reminders just in case you need to …
Networking: Would You Rather Have A Root Canal? #LMA13
Because I’m getting ready to attend the LMA, Legal Marketing Association, Annual Conference next week, and presenting at the ALA, Association of Legal Administrators, conference the week after, I decided to share a few thoughts for those who would rather have a root canal, or maybe even 10 of them, instead of the pain of networking. I understand there are …
Twitter: Nice To Meet You Egg
You signed up for this thing called Twitter a while back for one of a few reasons: You weren’t quite sure what to do with it, but you knew you needed to reserve your name so it wouldn’t be taken when you were ready. You were ready to reach out to others that you want to do business with. You …
The Top 10 Things You Can Do To Get Social At #LMA11
It’s time. Â Over a thousand legal marketing professionals wait a year for this. Â The suspense looms large in firms all over the world. Â An investment in knowledge, growth and relationships has been made. LMA11 is shorthand for the Legal Marketing Association’s 2011 Annual Conference, where marketers from around the world come together to advance the legal profession and continue to …
Are You Comfortable Meeting People At Conferences? LMA11
There are a lot of conferences coming up, which explains why I’ve read several posts lately that help readers understand how best to take advantage of conferences they are attending. One of the concerns I know a lot of people have is that they aren’t comfortable networking with others they don’t know, which is perfectly understandable. You don’t have to …
SOCIAL MEDIA – WHAT CAN IT DO FOR ME?
A recent Myrland Marketing Moment I shared was: Remember that Social Media use is a little bit about you, and A LOT about everyone else. It’s true.  These are called Social Media, and we do Social Networking on them. We’re here to spread the good word, which isn’t always ours.  We’re here to communicate, connect and sometimes even collaborate if …