Those who know me won’t be surprised that I’ve been poking around in Google+ since it launched last week. It has many layers, but I thought I’d share a few early observations with you. Google+ is an interesting site to be sure. I think it will definitely be very popular, but it has a long way to go. Google+ is, admittedly, …
Sales Is Not A Dirty Word
I’ve been working in legal, professional services, and other service-based marketing for a long time. Nowhere is there a stigma against the term “selling” as strong as there is in legal and professional services. It somehow feels dirty, and slimy, something others do, but not me. When I started my job as Director of Marketing for a law firm in …
IT’S NO LONGER OUR DECISION
The other day I read, and commented on, a post from Twitterville author Shel Israel, in which he was discussing his assertion that social media is now at the end of a period of great disruption, and is now entering a longer, quieter period of normalization. The thoughts I shared on his blog, along with a few new additions, are these: …