Lawyers, No Time For Business Development? This Is For You.

Nancy MyrlandAll Posts, Business Development/Sales, Lawyers, Legal Marketing Leave a Comment

Whether you think you have time to do business development or not, it boils down to one thing, and that is it takes marketing and business development to grow your practice. I know I might be making it sound too simple, but it can be. I also understand that when you are busy, it can be very challenging. You have …

Lawyers, I'm Going To Make Sales Very Easy For You

Lawyers, I’m Going To Make The Sales Process Very Easy For You

Nancy MyrlandAll Posts, Business Development/Sales, Training in Client Service and Business Development/Sal Leave a Comment

Many cringe when the topic of selling, or sales, comes up. If I told you that you’re in the position of selling every day of your life, does that make your stomach turn? Your Choice: Blog or Podcast If you would also like to listen to my 2-minute, 46-second episode of Legal Marketing Moments where this blog post originated, you …

Lawyers, The Competition That Kills You Might Not Look Like You

Lawyers, The Competition That Kills You Might Not Look Like You

Nancy MyrlandAll Posts, Business Development/Sales, Business of Law, Client Service and Retention, Competition Leave a Comment

At the recent Legal Marketing Association conference (#LMA22) in Las Vegas, our keynote presenters on the first day were Richard and Daniel Susskind, the visionaries we have all come to know, like, trust, and respect in this industry and profession. Richard and Daniel study and look at the future of the profession and give recommendations and insight as to how …

Law Firms, Are You Still Discouraging The Use of Social Media?

Law Firms, Are You Still Discouraging The Use of Social Media?

Nancy MyrlandAll Posts, Social Media, Social Media Ethics & Regulations Leave a Comment

I read an article last Friday on Law.com about law firms that put restrictions on the use of social media by their legal and business professionals. You might find it hard to believe this is still an issue, but it stems from some firms being worried about what’s going to happen on social media. They don’t fully trust their people …

Lawyers, This Is How Potential Clients Want You To Approach Meetings With Them

Lawyers, This Is How Potential Clients Want You To Approach Meetings With Them

Nancy MyrlandAll Posts, Attorneys, Business Development/Sales, Client Service and Retention, Lawyers, Videos Leave a Comment

I am often inspired by conversations I have that cause me to think there is something important I need to share with you. A recent conversation with a GC revolved around the idea that your job as a lawyer is to make sure that you understand as much as possible about that GC’s business before you begin to offer recommendations. …

Lawyers Here's How To Answer This Uncomfortable Client Question

Lawyers, Here’s How To Answer This Uncomfortable Client Question

Nancy MyrlandAll Posts, Business Development/Sales Leave a Comment

“Why should I choose you over someone else?” If you haven’t already, one of these days, you might find yourself in the position of having someone whose business you’re trying to earn look at you and ask you this question. They may be asking that question genuinely. They may just be testing you to see how you answer it. How …

Lawyers, Before You Host A Webinar or Event, Do This First

Lawyers, Here Is A Webinar and Virtual Event Checklist For You To Follow

Nancy MyrlandAll Posts, Video Marketing, Virtual Presentation Skills Leave a Comment

You’re finally on-board, interested, and maybe even a little excited about hosting a webinar or other online event. Intuitively, and maybe even competitively, you know you need to be “out there.” You’re ready! Well, before you take one more step, there’s something you need to do first or your event could be a flop. Let’s discuss. Listen, Then Download The …

How Soon Should You Contact A Potential Client

Lawyers, How Soon Should You Contact A Potential Client?

Nancy MyrlandAll Posts, Business Development/Sales, Content Marketing, Training in Client Service and Business Development/Sal Leave a Comment

I have been the recipient of a few practices that I think border on professional stalking, and you probably have, too. The last thing that I want for you is to be perceived as though you are overstepping or professionally stalking your potential clients, so I want you to learn from my experience. I recently attended a wonderful webinar hosted …

I’m Not Worthy To Put Myself Out There

Nancy MyrlandAll Posts, Career Development & Education, Motivation Leave a Comment

“I’m not good enough. “I don’t know enough.” “There are others who know more than I do about this.” “What if someone asks a question I can’t answer?” “I’m not a great writer.” “I don’t look good on camera.” “I cringe when I hear my voice.” Sound Familiar? Do any of those sound or feel familiar? I want you to …