Below you'll find a list of all posts that have been tagged as “lawyers”
Whether you think you have time to do business development or not, it boils down to one thing, and that is it takes marketing and business development to grow your practice. I know I might be making it sound too simple, but it can be. I also understand that when you are busy, it can be very challenging. You have …
Many cringe when the topic of selling, or sales, comes up. If I told you that you’re in the position of selling every day of your life, does that make your stomach turn? Your Choice: Blog or Podcast If you would also like to listen to my 2-minute, 46-second episode of Legal Marketing Moments where this blog post originated, you …
At the recent Legal Marketing Association conference (#LMA22) in Las Vegas, our keynote presenters on the first day were Richard and Daniel Susskind, the visionaries we have all come to know, like, trust, and respect in this industry and profession. Richard and Daniel study and look at the future of the profession and give recommendations and insight as to how …
I read an article last Friday on Law.com about law firms that put restrictions on the use of social media by their legal and business professionals. You might find it hard to believe this is still an issue, but it stems from some firms being worried about what’s going to happen on social media. They don’t fully trust their people …
I am often inspired by conversations I have that cause me to think there is something important I need to share with you. A recent conversation with a GC revolved around the idea that your job as a lawyer is to make sure that you understand as much as possible about that GC’s business before you begin to offer recommendations. …
“Why should I choose you over someone else?” If you haven’t already, one of these days, you might find yourself in the position of having someone whose business you’re trying to earn look at you and ask you this question. They may be asking that question genuinely. They may just be testing you to see how you answer it. How …
Have you ever met someone and asked them a question about what they do, or how they are, or what their opinion is about a subject, then find they get so wrapped up in what they are saying that they never stop to say: “How about you? What do you think?” “What about you? What do you do?” “How are …
You’re finally on-board, interested, and maybe even a little excited about hosting a webinar or other online event. Intuitively, and maybe even competitively, you know you need to be “out there.” You’re ready! Well, before you take one more step, there’s something you need to do first or your event could be a flop. Let’s discuss. Listen, Then Download The …
I have been the recipient of a few practices that I think border on professional stalking, and you probably have, too. The last thing that I want for you is to be perceived as though you are overstepping or professionally stalking your potential clients, so I want you to learn from my experience. I recently attended a wonderful webinar hosted …
“I’m not good enough. “I don’t know enough.” “There are others who know more than I do about this.” “What if someone asks a question I can’t answer?” “I’m not a great writer.” “I don’t look good on camera.” “I cringe when I hear my voice.” Sound Familiar? Do any of those sound or feel familiar? I want you to …