At the recent Legal Marketing Association conference (#LMA22) in Las Vegas, our keynote presenters on the first day were Richard and Daniel Susskind, the visionaries we have all come to know, like, trust, and respect in this industry and profession. Richard and Daniel study and look at the future of the profession and give recommendations and insight as to how …
Lawyers, Are Your Competitors Spying On You?
I was just listening to Pat Flynn record an episode of his podcast, Let’s Ask Pat. He was recording it on Periscope, a livestreaming app, allowing his viewers to watch live while he conducts business. He was answering a question from someone who was curious what to do when her competition follows her content. Pat inspired me to answer that …
#LetsAskNancy 003 – Lawyers, Why Should You Publish Your Content On Other Sites?
#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. You have a choice…either listen to this post in the podcast player below, read it below that, or both! My short answer? Why would you not? The news this week about Facebook adding a new feature called …
Competition Watching? Who Cares!?
During a MarketingProfs PRO webinar with Mack Collier just now, an attendee expressed concern in the chat room about not blogging because it will show competition what she is up to. She asked: “What about any concerns about blogging about topics/issues that may give competitors info about your services that you may not want them to know? Â My client may …
CLIENTS: DO THEY TELL YOU EVERYTHING?
Do you tell your doctor everything? Truthfully, do you tell her every little detail of your personal habits…you know, those that could have an impact on your health? After all, we tell our doctors everything, right? They’ve heard it all before, so they won’t be shocked. Hmm…I didn’t think so. Why? Could it be because you don’t like looking like …