You may be wondering if you should mix things up and swap out some of your blog posts with video, or maybe even a podcast. Quick Answer: Yes. This question was posed in a group I’m a part of by someone who said he was thinking about posting video on his firm’s blog now and then. If you like video, …
Lawyers, How To Write Content People Want To Consume
Lawyers, you write every day, but when it comes to writing content that people actually can and want to consume, writing for others can sometimes stop you in your tracks because you aren’t sure what to say and how to say it. That’s what I’m going to cover in this brief video and related post. If you would rather read, …
#LetsAskNancy 005: Lawyers, Should You Start A Practice Area Twitter Account?
#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. You have a choice…either listen to this post in the podcast player by clicking the arrow, read it below, or both! Today’s question was posted in a legal marketing group I am a part of on Facebook. …
#LetsAskNancy 003 – Lawyers, Why Should You Publish Your Content On Other Sites?
#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. You have a choice…either listen to this post in the podcast player below, read it below that, or both! My short answer? Why would you not? The news this week about Facebook adding a new feature called …
#LetsAskNancy 002 – Lawyers: What Tone Should You Use In Social Media?
#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. You have a choice…either listen to this post in the podcast player below, read it below that, or both! One of the questions I am often asked is: “What tone should I use when I post in …
Competition Watching? Who Cares!?
During a MarketingProfs PRO webinar with Mack Collier just now, an attendee expressed concern in the chat room about not blogging because it will show competition what she is up to. She asked: “What about any concerns about blogging about topics/issues that may give competitors info about your services that you may not want them to know? My client may …
Bloggers: Let Your Content and Your Readers Breathe
Everyone Is Becoming A Publisher We don’t have much time to grab our readers’ attention these days. They have so much on their plates, and more messages are being thrown their direction than at any time in history. More people are becoming content publishers by the minute, whether that be: Blog posts like this one Posts on LinkedIn Updates on …
Lawyers, Are You Treating Your Practice Like A Business?
I understand. You’re just too busy to do this marketing stuff. You have “people” who do that for you, right? Oh, wait, you don’t have people and you don’t have time? Great, now it’s really not going to get done. We Have A Problem (Tough Love Alert) No, wait. You have a problem. I can help you through this problem, …
Summarized: The 2013 In-House Counsel New Media Engagement Survey
Those of us who care about all forms of marketing, networking and communication for lawyers anticipate surveys that study the use of Social Media, as well as all marketing tools, when it comes to lawyers’ clients. They can help us wade through the possibilities that lie in front of us in terms of marketing strategy. Today, the 2013 In-House Counsel …
MYRLAND MARKETING MOMENT
Myrland Marketing Moment: Blog posts don’t always have to be keynote-worthy. Sometimes short is better! Related articles Should Social Media Be in the Hands of Interns? (myrlandmarketing.com) Social Media: No One Starts in the Middle (myrlandmarketing.com) Social Media: Who Should Lead the Charge? (myrlandmarketing.com)
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