Lawyers, It’s Time To Stack The Deck In Your Favor

Nancy MyrlandAll Posts, Business Development/Sales, Content Marketing, Marketing Strategy, Social Media Leave a Comment

Do you know anyone like this? They question the need for marketing because they know their clients come from referrals. Their clients tell them regularly that they asked several of their colleagues who they recommend in their practice area, and their name was given to them. Maybe that someone is you? I Don’t Blame You Knowing business comes from referrals, …

A Message To Law Firm Management: Put Me In Coach. I’m Ready To Play.

Nancy MyrlandAll Posts, Career Development & Education, Management, Marketing Strategy, Staffing and Recruiting 5 Comments

I remember meeting and having a lovely conversation with a Marketing Partner who attended the Legal Marketing Association annual conference in Denver a few years ago. He attended with his senior marketer, a very good friend of mine for many years.  I’ll call my friend Mark because, well, that is his name. What Are The Biggest Challenges For Legal Marketers? …

Legal Marketing: What To Do Now That #LMA11 Is Almost Over

Nancy MyrlandAll Posts, Career Development & Education, LMA11 Conference 10 Comments

I’ve been attending the Legal Marketing Association’s 2011 Annual Conference for the past 3 days. Right about now, I become slightly passionate about what I’ve experienced at the conference. After last year’s conference, I was driven to write this post titled #LMA10 Conference – My Message To Marketers. I tend to feel protective of lawyers and legal marketers. You are …

YES, THIS TAKES TIME!

Nancy MyrlandAll Posts, Marketing Strategy, Social Media 4 Comments

A few moments ago, I was on my account on Facebook, and read a post written by Conrad Saam of Avvo.  Conrad is less than happy with marketing consultants he has observed lately that advise lawyers that lots of Followers are necessary to make Social Media efforts successful.  He also said the marketing consultants he has observed are also telling lawyers …

Chief Justice John Roberts: They Won’t Remember

Nancy MyrlandAll Posts, Client Service and Retention 14 Comments

Last night, John and I had the good fortune to be invited by our lovely neighbors, Jim and Anna White, to the James P. White Lecture on Legal Education at the Indiana University School of Law on the IUPUI campus in Indianapolis. This lecture series brings in people who are important to the legal profession in the United States in honor …