The 3 Main Reasons Lawyers Should Use LinkedIn

Nancy MyrlandAll Posts, LinkedIn, Social Media Leave a Comment

How many times have you gone to an event, maybe a conference or a business after hours, or even just a social event with friends, and a new acquaintance sends you an invitation to connect on LinkedIn? You might have seen the notice in a LinkedIn email or on the app itself. Maybe you collected that person’s business card. I …

From Michael Avenatti To Frank Aquila: Control Yourself On Social Media

Nancy MyrlandAll Posts, Social Media Leave a Comment

We have issues with behavior on the Internet, and on social media specifically. Some people just don’t think before posting, or they don’t care and they go for it, not thinking about the ramifications. 3 recent instances brought this to mind for me. Is It Okay To Publicly Call People Out on Social Media? The 1st was in a group …

Lawyers, When Using Social Media, Protect Client Confidentiality and Relationships

Lawyers, Protect Client Confidentiality When Using Social Media

Nancy MyrlandAll Posts, Social Media, Social Media Ethics & Regulations Leave a Comment

I Don’t Want To Get In Trouble When conducting social media training, a common concern I run across has to do with attorneys and staff being afraid they will post something that will get them in trouble. Consequently, they hold back from using these tools because they don’t want to say something that will jeopardize an attorney-client relationship, or say …

Online Behavior Can Damage Your Personal Brand and Your Firm's Brand

You Damage More Than Your Own Personal Brand With Bad Online Behavior

Nancy MyrlandAll Posts, Branding, Personal Branding, Social Media Leave a Comment

Fresh off of a webinar I co-hosted for the Legal Marketing Association last week titled “Personal Branding In The Age of Social & Digital Media,” where Clayton Dodds and I scratched the surface of how to define your personal brand, I was disappointed when the story broke about high-profile law form partner, Francis “Frank” Aquila, who chose to lash out …

Survey Says: Lawyers, Your Social and Digital Content Needs To Improve 

Nancy MyrlandAll Posts, Content Marketing, Research, Social Media Leave a Comment

Congratulations to Greentarget and Zeughauser Group for the release of The 2018 State of Digital and Content Marketing Survey, a refresh on their survey that serves to inform lawyers and legal marketers about the behaviors of in-house legal departments when it comes to their consumption of social, digital, and content marketing. I like and respect this survey and always reference it when …

There’s Hope For LinkedIn Groups … I Hope!

Nancy MyrlandAll Posts, LinkedIn, Social Media Leave a Comment

In case you haven’t heard what is happening with groups on LinkedIn, let me bring you up to speed. Here is a recording I recorded live on Facebook that will explain everything I know so far. Don’t forget to turn on the volume control in the bottom right corner after you press the play button. NOTE: If you would rather read, …

Mark Zuckerberg Announces Major News Feed Changes

Nancy MyrlandAll Posts, Facebook, Social Media Leave a Comment

If your Facebook News Feed has historically been dominated by updates from brands, businesses, and news media, get ready for a major shift. Starting right away, you will begin seeing updates mostly from friends and family. Some of you might be ecstatic about this, while others are quite irritated because you like the Facebook that you had a hand in …

Lawyers, Can You Grow Your Practice By Publishing Content?

Nancy MyrlandAll Posts, Blogging, Content Marketing, Legal Marketing, Social Media Leave a Comment

We can’t stop talking about content marketing and for good reason. It’s not only the act of creating and publishing your content but the way you deliver it that helps set you apart from other lawyers. It is what helps you differentiate yourself from others in your practice area. What Is Content? Content is the physical or virtual representation of the …

LinkedIn and Microsoft Announce New Windows 10 App

Nancy MyrlandAll Posts, LinkedIn, Social Media Leave a Comment

LinkedIn is on a bit of a roll. Last week, LinkedIn announced the reintroduction of video to the platform. I say reintroduction because their video effort launched last year was met with less than stellar results. Today, we are seeing the first noticeable result of Microsoft’s 2016 $26.2 billion acquisition of LinkedIn. LinkedIn Rolls Out A New Windows 10 App …

United Airlines: Principle Over People & Profits…Was It Worth It?

Nancy MyrlandAll Posts, Business of Law, Crisis Management, Social Media 1 Comment

You have to think twice. No, you have to think more than twice. You have to think before, during and after a crisis to make sure your response is calm, measured, sympathetic, accurate, and correct. Unless you’ve been stranded on a remote island for a few weeks, you are well aware of the incident on United Airlines that resulted in …