SHOULD YOU QUIT IF YOUR CEO DOESN’T GET IT?

Nancy Myrland All Posts, Career Development & Education, Social Media 8 Comments

This morning my friend Gini Dietrich, CEO of Arment Dietrich, shared a blog post from Communications Consultant Jon Buscall titled What If Your CEO Doesn’t Get Social Media.
In his blog, Jon tells the story about a senior manager at a Swedish company who has unsuccessfully tried to bring his CEO in to the 21st century by introducing the concept of Social Media.  He …

SHOULD A CEO BE FLUENT IN SOCIAL MEDIA?

Nancy Myrland All Posts, Social Media 13 Comments

I just finished reading an interesting post on Mashable, Should CEOs Be Fluent In Social Media? It is an interview with Forrester Research CEO George Colony by Mashable’s Barb Dybwad.  There were some valid points made, such as not putting a CEO out in front when s/he has no social skills.  I think those can be taught, but that’s another post for …

DON’T BE A HIT AND RUN

Nancy Myrland All Posts, Marketing Strategy, Social Media 1 Comment

As a result of the relationship we have developed via Social Media, specifically Twitter, lawyer and entrepreneur Susan Cartier Liebel, Founder of Solo Practice University, recently asked me if I would be interested in guest blogging on her Build A Solo Practice at SPU, or Solo Practice University, blog.  Solo Practice University is a successful web-based educational and professional networking community for …

The Best Social Network For Lawyers, or Anyone, Is…

Nancy Myrland All Posts, Marketing Strategy, Social Media 17 Comments

An interesting question was posed on a legal marketing forum of which I am a member.  The question had to do with a recommendation for the most effective online social network for lawyers.
I will share my answer with you here in case you are working through the same thought process.
This is an interesting and important question.  I’ve spent the past …

The Great Legal Marketing Tweetup of 2010

Nancy Myrland All Posts, LMA Conference Tweet Summary, Social Media 12 Comments

In case you haven’t experienced a Tweetup, or aren’t even sure what one is, let me help.
Tweetups are simply an in-person meet up of Twitter users in a given geographic area.  They are an inclusive way of turning virtual relationships that started on Twitter in to the actual, face-to-face, let’s-take-this-relationship-to-the-next-level, kind, which is what we look to Social Media and …

How To Draw Them In To Your Facebook Business Fan Page

Nancy Myrland All Posts, Social Media Leave a Comment

I’m a member of MarketingProfs.com, and receive questions other members post on a regular basis. Tonight, “Tyler” asked how he could attract and engage Fans to his Facebook Fan page. My advice to him is my advice to you…..
“Tyler, keep at it. This, like other forms of marketing, takes a while. Use your Discussions Tab, then ask thought-provoking …

IT’S TIME TO INVEST

Nancy Myrland All Posts, Myrland Marketing Moments, Networking, Social Media 8 Comments

A few times a week, I send out short marketing words of wisdom on LinkedIn, Facebook and Twitter called Myrland Marketing Moments.  They are always fewer than 120 characters as I want to leave room for those kind enough to share, or ReTweet, them on Twitter.  Twitter only allows us 140 characters, so leaving space for others to add their …

SHOULD LAW FIRMS BAN USE OF FACEBOOK AT WORK?

Nancy Myrland All Posts, Social Media, Training in Client Service and Business Development/Sal 11 Comments

Image via CrunchBase

I predict that we will look back on this discussion in a few years, and find it hard to believe we were dealing with this.
Whether it’s Facebook, Twitter, LinkedIn, Martindale-Hubbell Connected, or any of a number of other Social Media networking sites, when managed strategically, they have the potential to serve your firm’s business and marketing plans in …

TWITTER BASICS – DON’T EVER FEEL DUMB!

Nancy Myrland All Posts, Social Media 1 Comment

I’m a member of a group on LinkedIn called Social Media Marketing. In that group, someone started a discussion by asking a very basic Twitter question, and even stating he felt dumb to ask such a question. I wrote an answer to him, and thought I might as well share it with you too!
Important Note: Please keep in mind these …

IS FACEBOOK ONLY FOR PERSONAL USE?

Nancy Myrland All Posts, Social Media Leave a Comment

As much as many would like for Facebook to be used only for personal, friend & family communication, it is increasingly being molded and used for business use. Just today I was invited to “become a fan” of Arment Dietrich, a full-service communication firm based in Chicago.
Firms are beginning to approach Friends on Facebook to “Become a Fan” of their …