Should You Personalize LinkedIn Invitations To Connect?

Should You Personalize LinkedIn Invitations To Connect?

Nancy Myrland All Posts, LinkedIn, Social Media Leave a Comment

The debate goes on whether or not we should personalize invitations to connect on LinkedIn. Short answer? Yes, I think you always should, and here’s why. Why Do You Want To Connect on LinkedIn? There are various reasons you might want to connect with someone on LinkedIn. Your reasons are probably different than my reasons, which are different from the …

LinkedIn How To Add Clickable Links To Photos

LinkedIn Will Now Let You Add Clickable Links To Photo and Video Posts

Nancy Myrland All Posts, LinkedIn Leave a Comment

LinkedIn is rolling out clickable links in photos and videos in the newsfeed. This will be available on personal profiles as well as on your business page. This is good exposure for you, so I want you to be ready. When I first reported on this on my LinkedIn profile last week, I didn’t have this feature. The next day, …

Law Firms, Are You Still Discouraging The Use of Social Media?

Law Firms, Are You Still Discouraging The Use of Social Media?

Nancy Myrland All Posts, Social Media, Social Media Ethics & Regulations Leave a Comment

I read an article last Friday on Law.com about law firms that put restrictions on the use of social media by their legal and business professionals. You might find it hard to believe this is still an issue, but it stems from some firms being worried about what’s going to happen on social media. They don’t fully trust their people …

Lawyers Which Invitations Should You Accept on LinkedIn

Lawyers and LinkedIn: Which Invitations Should You Accept?

Nancy Myrland All Posts, Business Development/Sales, LinkedIn Leave a Comment

I am often asked by clients which invitations they should accept or extend on LinkedIn. Let’s look at this from a few different angles to find out what the right approach is for you. Can You Connect The Dots? The most direct answer I offer you is: If you can connect the dots to this person, then accept the invitation. …

Lawyers, What Is Holding You Back From Creating Content?

Lawyers, Is This What Is Holding You Back From Creating and Posting Content? You’re Not Alone.

Nancy Myrland All Posts, Content Marketing, Social Media Leave a Comment

One of the strongest ways to stand out from the competition is to establish yourself as a thought leader in your practice area by creating content that speaks to the issues and challenges your clients are facing. Writing, recording, or presenting information that can help your clients and potential clients, or that they might find interesting, is the great equalizer …

Do Associates, Partners, and Senior Partners Need To Focus On Networking?

Do Associates, Partners, and Senior Partners Need To Market Themselves?

Nancy Myrland All Posts, Business Development/Sales, Networking, Social Media Leave a Comment

At every stage of your career, there is a case to be made that you need to market yourself and that you need to pay attention to traditional and social networking. It is never too early and it is never too late. Well, let’s discuss because I have thoughts about this for lawyers at every stage of their careers. Listen …

Why Won't Publications Ask You For A Quote

Why Won’t Publications Ask You For A Quote?

Nancy Myrland All Posts, Content Marketing, Lawyer Marketing, Social Media Leave a Comment

Wouldn’t it be nice if you could get the trades and business publications to write about one of your recent matters or accomplishments? Wouldn’t it be nice if your name was included when your client’s merger was discussed in the news? Wouldn’t it be great if your local business journal acknowledged what you and your firm are doing in the …

Burger King's BIG Twitter Mistake: Lessons Learned

Burger King’s BIG Twitter Mistake: Lessons Learned

Nancy Myrland All Posts, Crisis Management, Social Media, Twitter Leave a Comment

In case you were too busy yesterday to notice the Internet blowing up about Burger King’s social media misstep, let’s take a moment or two to help you catch up, and for me to share my perspective on the situation so that we can all learn from this situation. We all need to be very careful about being clever on …

Lawyers, A Robust LinkedIn Profile Is Not Enough

Lawyers, A Robust LinkedIn Profile Is Not Enough

Nancy Myrland All Posts, Business Development/Sales, LinkedIn Leave a Comment

You can’t expect your LinkedIn profile to do all of the heavy lifting for you. You might be surprised to read that from me because you know me as an active LinkedIn trainer and coach, but this next point is important. Networking Is A Contact Sport When it comes to reaching the right people at the right time with the …