Lawyers, This Is How To Find More Speaking Opportunities

Lawyers, This Is How To Find More Speaking Opportunities

Nancy Myrland All Posts, Blogging, Content Marketing, Lawyer Marketing, Legal Marketing, Marketing Strategy, Podcasting, Presentation Skills, Social Media, Video Marketing Leave a Comment

The people, companies, and institutions you want to do business with, as well as those who can play a part in helping you accomplish your goals, are your target audiences. They are an important part of the foundation of your marketing and business development plans. Speaking and presenting to your target audiences is important. It helps you gain exposure to …

Lawyers, In Addition To Being Smart, You Need These 4 Characteristics To Build A Successful Practice

Lawyers, In Addition To Being Smart, You Need These 4 Characteristics

Nancy Myrland All Posts, Business Development/Sales, Lawyer Marketing, Legal Marketers, Social Media, Training in Client Service and Business Development/Sal Leave a Comment

Today, we are going to talk about 4 important characteristics lawyers need to have to be successful. If you would like to listen to this in audio form, you can click on the green play button below or click here to listen to the podcast. If you are more of a reader, I have transcribed the podcast below the player. …

Lawyers, Does It Really Matter What Other Law Firms Do?

Nancy Myrland All Posts, Content Marketing, Law Firms, Lawyer Marketing, Lawyers, Legal Marketers, Legal Marketing, Marketing Strategy Leave a Comment

If you truly want your practice or your law firm to grow, there is one question you’re going to have to stop asking and three questions you’re going to need to start asking. I hear this one question regularly. It takes various forms, which I’ll discuss in a bit. It tends to come up every year right about this time …

Lawyers, Don’t You Dare Give Up On 2017!

Nancy Myrland All Posts, Business Development/Sales, Client Service and Retention, Lawyer Marketing, Training in Client Service and Business Development/Sal Leave a Comment

About this time of year, the articles encouraging you to begin thinking about your 2018 marketing and business development plan are plentiful. Similar to when stores start decorating for the holidays in October, it somehow makes what comes in between October and the beginning of December feel less important, or less relevant. You just want to skip a few months to …

Lawyers: No Time To Create A Marketing Plan?

Nancy Myrland All Posts, Lawyer Marketing, Marketing Plans & Planning, Marketing Strategy 1 Comment

It’s the end of November. For some of us, this means a change in seasons when the leaves turn color and fall off, and the air turns brisk. Things begin to change. We wear additional layers of clothing to accommodate the ever-changing temps, and we hope that the cold and ice stay away for as long as possible…all Winter if you ask …

Lawyers, Here’s One Skill You Need To Have

Nancy Myrland All Posts, Client Service and Retention, Lawyer Marketing Leave a Comment

Imagine if all of your clients said: “Thank heavens that problem has been taken care of. I feel like the weight of the world has been lifted off my shoulders.” Even better, imagine they also said this: “I had an amazing experience working with him. He understood exactly what I was feeling, what was tearing me up inside, and what the …

Lawyers, Is Social Media Worth It? You Decide.

Nancy Myrland All Posts, Business Development/Sales, Lawyer Marketing, Lawyers, Legal Marketers, Legal Marketing, Social Media Leave a Comment

I’ve heard these comments, or ones similar to them, many times in the past several years. “I’m not sure this is all worth it….this Social Media thing.” “I tried LinkedIn, but it didn’t produce anything for me.” “I can’t see how Twitter could possibly result in anything positive.” “Why would I want to spend time on Facebook?” “I have no …

Lawyers, Are Your Competitors Spying On You?

Nancy Myrland All Posts, Attorneys, Business Development/Sales, Competition, Lawyer Marketing, Social Media Leave a Comment

I was just listening to Pat Flynn record an episode of his podcast, Let’s Ask Pat. He was recording it on Periscope, a livestreaming app, allowing his viewers to watch live while he conducts business. He was answering a question from someone who was curious what to do when her competition follows her content. Pat inspired me to answer that …