Lawyers Here's How To Answer This Uncomfortable Client Question

Lawyers, Here’s How To Answer This Uncomfortable Client Question

Nancy Myrland All Posts, Business Development/Sales Leave a Comment

“Why should I choose you over someone else?” If you haven’t already, one of these days, you might find yourself in the position of having someone whose business you’re trying to earn look at you and ask you this question. They may be asking that question genuinely. They may just be testing you to see how you answer it. How …

Lawyers, A Robust LinkedIn Profile Is Not Enough

Lawyers, A Robust LinkedIn Profile Is Not Enough

Nancy Myrland All Posts, Business Development/Sales, LinkedIn Leave a Comment

You can’t expect your LinkedIn profile to do all of the heavy lifting for you. You might be surprised to read that from me because you know me as an active LinkedIn trainer and coach, but this next point is important. Networking Is A Contact Sport When it comes to reaching the right people at the right time with the …

How Soon Should You Contact A Potential Client

Lawyers, How Soon Should You Contact A Potential Client?

Nancy Myrland All Posts, Business Development/Sales, Content Marketing, Training in Client Service and Business Development/Sal Leave a Comment

I have been the recipient of a few practices that I think border on professional stalking, and you probably have, too. The last thing that I want for you is to be perceived as though you are overstepping or professionally stalking your potential clients, so I want you to learn from my experience. I recently attended a wonderful webinar hosted …

Lawyers, In Addition To Being Smart, You Need These 4 Characteristics To Build A Successful Practice

Lawyers, In Addition To Being Smart, You Need These 4 Characteristics

Nancy Myrland All Posts, Business Development/Sales, Lawyer Marketing, Legal Marketers, Social Media, Training in Client Service and Business Development/Sal Leave a Comment

Today, we are going to talk about 4 important characteristics lawyers need to have to be successful. If you would like to listen to this in audio form, you can click on the green play button below or click here to listen to the podcast. If you are more of a reader, I have transcribed the podcast below the player. …

Should Lawyers Be Selling Their Services During This Coronavirus (COVID-19) Crisis?

Should Lawyers Be Selling Their Services During This Coronavirus (COVID-19) Crisis?

Nancy Myrland Business Development/Sales, Client Service and Retention, Coronavirus Communications Center, Lawyers Leave a Comment

I understand you’re scared. It’s a scary time for everyone. Many firms and other businesses aren’t sure if enough revenue is going to be there in a week, a month, 6 months, or even in 12 months to keep the doors open. This kind of fear can cause irregular and sometimes irrational behavior. Let’s discuss. Prefer To Listen Instead of …

6 Keys To A Successful Law Practice

Nancy Myrland All Posts, Business Development/Sales, Client Service and Retention, Content Marketing Leave a Comment

In this blog post and podcast, I’ll discuss one way to tell if your practice is going to be successful, then I’ll offer 6 keys to building a successful law practice. How To Tell If Your Practice Is Going To Be Successful The success of your legal practice is going to depend on several things but one of the most …

Lawyers: What Does 2018 Have To Do With A Grocery Store?

Nancy Myrland All Posts, Business Development/Sales, Marketing Plans & Planning, Marketing Strategy Leave a Comment

Have you ever gone to the grocery store on an empty stomach, or perhaps when you’re tired? Did you wander aimlessly around the aisles, throwing all kinds of food in your cart that looked good at the moment? You might have started in the pretty, fresh aisle, but ended up in the guts of the store, looking at all kinds …

Lawyers, Don’t You Dare Give Up On 2017!

Nancy Myrland All Posts, Business Development/Sales, Client Service and Retention, Lawyer Marketing, Training in Client Service and Business Development/Sal Leave a Comment

About this time of year, the articles encouraging you to begin thinking about your 2018 marketing and business development plan are plentiful. Similar to when stores start decorating for the holidays in October, it somehow makes what comes in between October and the beginning of December feel less important, or less relevant. You just want to skip a few months to …

Lawyers, Is LinkedIn A Waste Of Your Time?

Nancy Myrland All Posts, Business Development/Sales, LinkedIn, Social Media 6 Comments

LinkedIn has moved beyond the “I’m just not that into you” phase of social media marketing for lawyers. It is a must and for good reason. You no longer have the luxury of deciding whether this is a tool you should spend time getting to know. For several reasons, the answer is, and always has been, yes. [ctt template=”4″ link=”LN8Vi” …