There has never been a better time to use “Tradition Meets Transformation” as a conference theme. If you are a return visitor looking for curated content from the LMA conference, just scroll down and look for the large green heading. I’ll keep adding content as you and I find it. 1300+ Will Gather For The 2026 LMA Annual Conference The …
On August 4, 2025, OpenAI published a blog post titled “What we’re optimizing ChatGPT for,” revealing something interesting. They appear to be applying lessons learned from two decades of social media evolution. After nearly 3 years observing how people use ChatGPT, OpenAI noticed troubling patterns: Some users are developing unhealthy attachments to AI Others spend excessive time in conversations Some are seeking answers to …
Artificial intelligence just took a major step forward. Before you let it take a step into your firm, let’s discuss. Two of the most well-known AI platforms, ChatGPT and Perplexity, have launched something called AI, or agentic, browsers. Similar to AI agents that I have discussed here: AI Agents: What Happens When Your Agent Talks To Your Clients Agent – …
Let’s take a few minutes to step back and look at the broader picture to see where AI is headed. Artificial intelligence isn’t just logging into ChatGPT or other LLMs to prompt them so they can provide intelligent output that helps us do what we do more efficiently, creatively, or strategically. AI is physically becoming a part of the environment …
Because cross-selling, or cross-serving as some prefer to call it, can be a challenging endeavor in many law firms, and given James Barclay’s friendship, I didn’t want to miss his session at our recent Legal Marketing Association annual conference in Washington, DC. James, who is the CEO of Passle, delivered a compelling session titled “Harnessing AI for Cross-Selling: Don’t Miss an Opportunity …
The In-House Counsel Panel at the 2025 Legal Marketing Association (LMA) Annual Conference offered something that our conference attendees always find valuable: unfiltered client insights. Moderated by Tasneem Khokha, Co-Chair of the Legal Marketing Association Annual Conference and Managing Director of GrowthPlay, the panel featured three senior in-house leaders who shared exactly what law firms get right, and what they …
Former Obama speechwriters Cody Keenan and Terry Szuplat opened the 2025 Legal Marketing Association (LMA) Annual Conference (#LMA25) with a keynote that brought this attendee to her feet once or twice. Moderated masterfully by Katie Munroe, Chief Marketing Officer at Zuckerman Spaeder and Co-Chair of this year’s Annual Conference Advisory Committee (ACAC), the session delivered powerful lessons on storytelling, leadership, …
Heather E. McGowan, a globally recognized future-of-work strategist and best-selling author, delivered a keynote that brought equal parts clarity, urgency, and inspiration to attendees of the Legal Marketing Association’s Annual Conference in Washington, DC. I posted a shorter overview on LinkedIn, but what follows below is a more in-depth look at Heather’s full keynote. One Unknown Person Changed the World Heather opened …
I am here with more than 1300 of my colleagues in legal marketing and business development for the 2025 Legal Marketing Association Annual Conference in Washington, D.C. This year is very special to us because it is LMA’s 40th anniversary. The theme the board of directors and conference committee has chosen summarizes how the association feels about what LMA does …
I recently had the privilege of attending the Women + AI Summit in Nashville, an event that brought together 150 to 200 incredibly smart and passionate individuals. The common theme among us is that we are all committed to leading, teaching, supporting, and engaging in the critical conversations surrounding artificial intelligence. Your Choice: Podcast or Blog Post If you would …