Lawyers, This Is How Potential Clients Want You To Approach Meetings With Them

Lawyers, This Is How Potential Clients Want You To Approach Meetings With Them

Nancy MyrlandAll Posts, Attorneys, Business Development/Sales, Client Service and Retention, Lawyers, Videos Leave a Comment

I am often inspired by conversations I have that cause me to think there is something important I need to share with you. A recent conversation with a GC revolved around the idea that your job as a lawyer is to make sure that you understand as much as possible about that GC’s business before you begin to offer recommendations. …

Are Younger Lawyers Naturally Better At Social Media?

Nancy MyrlandAll Posts, Attorneys, Social Media Leave a Comment

Are digital natives, those who were born in an era when electronic devices were prevalent and in their hands from the moment they were old enough to hold them, better equipped in this current era of social and digital media? Let’s take a few minutes and discuss that because I can shed a little light on the differences between digital …

Lawyers, Are Your Competitors Spying On You?

Nancy MyrlandAll Posts, Attorneys, Business Development/Sales, Competition, Lawyer Marketing, Social Media Leave a Comment

I was just listening to Pat Flynn record an episode of his podcast, Let’s Ask Pat. He was recording it on Periscope, a livestreaming app, allowing his viewers to watch live while he conducts business. He was answering a question from someone who was curious what to do when her competition follows her content. Pat inspired me to answer that …

Lawyers & Legal Marketers: Kick It Up A Notch in 2016 – An #LMA16 Infographic

Nancy MyrlandAll Posts, Attorneys, Business of Law, Career Development & Education, Client Service and Retention, Lawyers, Legal Marketers, Legal Marketing, Legal Marketing Association, LMA, LMA16 Leave a Comment

[Infographic from #LMA16 below] Jonathan Fitzgarrald, Managing Partner of Equinox Strategy Partners, gave a stellar presentation at the recent Legal Marketing Association’s Annual Conference that was full of advice for how to prove your worth where your clients are concerned. He stressed it is a constant job, and it is our responsibility to let our clients, both internal and external, know and understand …