LinkedIn and Microsoft Announce New Windows 10 App

Nancy Myrland All Posts, LinkedIn, Social Media Leave a Comment

LinkedIn is on a bit of a roll. Last week, LinkedIn announced the reintroduction of video to the platform. I say reintroduction because their video effort launched last year was met with less than stellar results. Today, we are seeing the first noticeable result of Microsoft’s 2016 $26.2 billion acquisition of LinkedIn.
LinkedIn Rolls Out A New Windows 10 App
This morning, …

United Airlines: Principle Over People & Profits…Was It Worth It?

Nancy Myrland All Posts, Business of Law, Crisis Management, Social Media 1 Comment

You have to think twice. No, you have to think more than twice. You have to think before, during and after a crisis to make sure your response is calm, measured, sympathetic, accurate, and correct.
Unless you’ve been stranded on a remote island for a few weeks, you are well aware of the incident on United Airlines that resulted in a …

Lawyers, Is LinkedIn A Waste Of Your Time?

Nancy Myrland All Posts, Business Development/Sales, LinkedIn, Social Media 6 Comments

LinkedIn has moved beyond the “I’m just not that into you” phase of social media marketing for lawyers. It is a must and for good reason. You no longer have the luxury of deciding whether this is a tool you should spend time getting to know. For several reasons, the answer is, and always has been, yes.
Search Implications
Google loves LinkedIn, …

#LMA17: Conference Networking Tips From Our Friends

Nancy Myrland #LMA17, All Posts, LMA, Networking Leave a Comment

We all have our reasons for attending Legal Marketing Association conferences. It might be to learn. It might be to meet like-minded people. It might be to network. It might be to discover new tools, services, or products we can take back to our firms. It might be to reignite the creative genius we have hiding inside that desperately needs …

#SMMW17 Networking Tips From Some Of The Best In The Business

Nancy Myrland #SMMW, All Posts, Networking 1 Comment

To say I am excited about the next two weeks of my personal and professional life is an understatement. Why? Because I am preparing to attend two very important conferences.
The first, which is what I am focusing on in this post today, is Social Media Marketing World 2017, or #SMMW17. The website describes it this way:
“SMMW17 is the world’s largest …

Coverage From #LMA17, The 2017 Legal Marketing Association Annual Conference

Nancy Myrland #LMA17, All Posts, Legal Marketing, LMA Leave a Comment

It’s That Time Again! 
As I write this post, well over 1500 marketers and service providers from firms and companies all over the world have begun preparing for a conference that exists solely to help them do what they do better. That conference is the LMA Annual Conference, which is March 27-29.
I always look forward to the LMA Annual Conference because …

Lawyers, To Build Your Practice, You Won’t Know Unless You Listen

Nancy Myrland All Posts, Business Development/Sales Leave a Comment

You’re excited, maybe even a little nervous. You finally have the opportunity to sit down and talk to that one person you want to get close to because you’d love to have him as a client. You know this person could be instrumental in helping you build your practice. You’ve waited for this opportunity for a long time…or maybe you’ve …

Breaking: Social Media Comes of SCOTUS Age

Nancy Myrland All Posts, Social Media Leave a Comment

On Monday, February 27, 2017, during oral arguments in Packingham v. North Carolina, a case involving First Amendment rights of free speech pertaining to the use of social media by former sex offenders in North Carolina, United States Supreme Court justices expressed opinions of social media that show it has come a long way toward being considered mainstream communication. There appears to …

Lawyers: No Time To Create A Marketing Plan?

Nancy Myrland All Posts, Lawyer Marketing, Marketing Plans & Planning, Marketing Strategy 1 Comment

It’s the end of November. For some of us, this means a change in seasons when the leaves turn color and fall off, and the air turns brisk. Things begin to change. We wear additional layers of clothing to accommodate the ever-changing temps, and we hope that the cold and ice stay away for as long as possible…all Winter if you ask …

Lawyers, Here’s One Skill You Need To Have

Nancy Myrland All Posts, Client Service and Retention, Lawyer Marketing Leave a Comment

Imagine if all of your clients said: “Thank heavens that problem has been taken care of. I feel like the weight of the world has been lifted off my shoulders.”
Even better, imagine they also said this: “I had an amazing experience working with him. He understood exactly what I was feeling, what was tearing me up inside, and what the ramifications …