Lawyers, Are You Paying Attention To Video?

Nancy Myrland All Posts, Branding, Business Development/Sales, Marketing Strategy, Social Media, Video Marketing 3 Comments

Just when you thought it was going to fade into the sunset (okay, who really thought that?), video as a communication tool is continuing to come on strong as a viable, valuable marketing tool for lawyers, legal marketers and law firms.
Recently, news out of AdAge tells us that:
“The ever-gestating business of online video just took a very big step into …

ONE SOCIAL MEDIA PREDICTION FOR 2011…YES, 2011

Nancy Myrland All Posts, Social Media 9 Comments

About a year ago, Twitterville author Shel Israel wrote a blog post titled “My Predictions for 2011” on his blog Global Neighbourhoods.
One of his predictions that resonated with me at the time was Number 9. Shel wrote:
“The Chinese government will accelerate its suppression of free speech on the Internet. Simultaneously, more Chinese people will bypass the government censors. It will be many …

2 Truths About Social Media – Part One

Nancy Myrland All Posts, Marketing Strategy, Social Media 13 Comments

A discussion that is taking place with increasing frequency revolves around how to integrate Social Media in to our existing business practices.
Two points I always include in my Marketing and Social Media presentations are:

Social Media Must Be Integrated
The Effects of Social Media are Cumulative

We will deal with #2 in the next post, but today let’s talk about the absolute necessity …

PLEASE DON’T TAPE MY MOUTH SHUT

Nancy Myrland All Posts, Client Service and Retention, Social Media 34 Comments

Lately I’ve run into a few blogs and Facebook Pages that don’t allow visitors to comment.  This isn’t typically an accident as it can only be done by deliberately going into one’s settings and choosing this feature.
From a marketing, customer service, leadership, product and service development, and human perspective, I don’t think this is a wise business decision.
Why?  Let’s …