Lawyers, What Are You Waiting For?

Nancy Myrland All Posts, Social Media, Videos Leave a Comment

The level of frustration among lawyers irritated because their cases and expertise aren’t being picked up by media is not decreasing. I continue to hear the same comments on a regular basis.
“This was a major case. Why didn’t anyone pick it up?”
“I’ve been doing this long enough that they should know to come to me for a comment on this …

Lawyers, Are You Drowning In A Mosh Pit of Content?

Nancy Myrland All Posts, Content Marketing Leave a Comment

How many emails, conversations, texts, phone calls, newspapers, blog posts, podcasts, YouTube and Facebook videos, trade journals, Snaps, and other pieces of information do you receive on a daily basis?
I don’t know about you, but I can’t even count the number. I imagine it is in the thousands by the time I add up all of the messages I am …

[BREAKING] LinkedIn Ventures Into Video

Nancy Myrland All Posts, LinkedIn, Social Media, Video Marketing Leave a Comment

Those of you who know me know I’m bullish on video, and livestreaming, video’s real-time cousin. I’ve been waiting for LinkedIn to launch a native video app so users can reach audiences with a medium that removes yet another barrier to familiarity, and that is natural video, where we are allowed to see one another in a largely unrehearsed, often …

Lawyers, Are Your Competitors Spying On You?

Nancy Myrland All Posts, Attorneys, Business Development/Sales, Competition, Lawyer Marketing, Social Media Leave a Comment

I was just listening to Pat Flynn record an episode of his podcast, Let’s Ask Pat. He was recording it on Periscope, a livestreaming app, allowing his viewers to watch live while he conducts business. He was answering a question from someone who was curious what to do when her competition follows her content. Pat inspired me to answer that …

Lawyers, Can We Please Talk About Auto Direct and Private Messages?

Nancy Myrland All Posts Leave a Comment

Okay, raise your hands if, out of the blue, you’ve received a private message on LinkedIn, Twitter or Facebook that was so disconnected from your world that you wondered what that person was thinking.
Keep those hands up if you instantly formed a negative opinion of that person in your mind.
Keep it up if you thought or said something to yourself …

Coverage From #LMA16, The 2016 Legal Marketing Association Annual Conference

Nancy Myrland All Posts, Business of Law, LMA, LMA16 Leave a Comment

We came. We learned. We networked. We had a huge family reunion.
We are the 1400 attendees of the 2016 Legal Marketing Association (LMA) Annual Conference in Austin, Texas, April 10-14, 2016.
The coverage was swift. It started prior to the conference, continued during the conference with a record number of live-Tweets (and I wasn’t even live-Tweeting this year, so I can’t take any credit!), …

Happy 10th Birthday, Twitter! Thanks For The Gifts. #LoveTwitter

Nancy Myrland All Posts, Twitter 1 Comment

It was shortly before 10:35 PM ET on September 6, 2008, when it happened.
I was sitting on my mom’s couch all by myself with my laptop up in South Bend (Indiana).
It was a moment I will never forget, which is why I am writing about it so clearly today.
I was watching election coverage on CNN with Rick Sanchez, an early …

Lawyers: Do These Questions About Social Media Sound Familiar?

Nancy Myrland All Posts 3 Comments

I write a lot about Social Media and Social Networking because I find that lawyers have many questions.
Many of you have shared those questions with me, such as:

Where do I start?
Who do I follow?
Which sites should I use?
How do I find the time?
What should I say once I’m there?
How do I sign up for the individual sites?
What is the correct …

Lawyers: Should You Follow Your Clients In Social Media?

Nancy Myrland All Posts 2 Comments

Last week, a friend asked if there was prevailing etiquette regarding attorneys following and connecting with general counsel and other clients in Social Media.
My answer: As with all marketing, I would take it on a case-by-case basis, but, yes, I would recommend you:

Follow them on Twitter, putting them in a special list or search column so you can find them …

It’s Official. You’re In Charge!

Nancy Myrland All Posts, Business Development/Sales, Networking, Social Media Leave a Comment

It’s over. You no longer have to wait for someone else to promote you. You’re officially in charge!
Remember the days when you hoped a member of the media would pick up your story, your accomplishments, your firm name, your pro bono work, or some other worthy piece of information that showed what a decent person you were, and what a strong …