HOW OUR WORDS IMPACT OUR CLIENTS

Nancy Myrland All Posts, Client Service and Retention 3 Comments

A few times a week, I write short marketing words of advice called Myrland Marketing Moments.  This morning’s Myrland Marketing Moment was born of a real-life experience I had with my Mom this morning while at the doctor.  Here it is:
Myrland Marketing Moment:
Insensitive client mktg language I just experienced:
“Is it Friday yet? I don’t do Mondays.”
It’s not obvious what I …

SHOULD YOU QUIT IF YOUR CEO DOESN’T GET IT?

Nancy Myrland All Posts, Career Development & Education, Social Media 8 Comments

This morning my friend Gini Dietrich, CEO of Arment Dietrich, shared a blog post from Communications Consultant Jon Buscall titled What If Your CEO Doesn’t Get Social Media.
In his blog, Jon tells the story about a senior manager at a Swedish company who has unsuccessfully tried to bring his CEO in to the 21st century by introducing the concept of Social Media.  He …

SHOULD A CEO BE FLUENT IN SOCIAL MEDIA?

Nancy Myrland All Posts, Social Media 13 Comments

I just finished reading an interesting post on Mashable, Should CEOs Be Fluent In Social Media? It is an interview with Forrester Research CEO George Colony by Mashable’s Barb Dybwad.  There were some valid points made, such as not putting a CEO out in front when s/he has no social skills.  I think those can be taught, but that’s another post for …

DON’T BE A HIT AND RUN

Nancy Myrland All Posts, Marketing Strategy, Social Media 1 Comment

As a result of the relationship we have developed via Social Media, specifically Twitter, lawyer and entrepreneur Susan Cartier Liebel, Founder of Solo Practice University, recently asked me if I would be interested in guest blogging on her Build A Solo Practice at SPU, or Solo Practice University, blog.  Solo Practice University is a successful web-based educational and professional networking community for …

The Best Social Network For Lawyers, or Anyone, Is…

Nancy Myrland All Posts, Marketing Strategy, Social Media 17 Comments

An interesting question was posed on a legal marketing forum of which I am a member.  The question had to do with a recommendation for the most effective online social network for lawyers.
I will share my answer with you here in case you are working through the same thought process.
This is an interesting and important question.  I’ve spent the past …

SHOULD LAW FIRMS BAN USE OF FACEBOOK AT WORK?

Nancy Myrland All Posts, Social Media, Training in Client Service and Business Development/Sal 11 Comments

Image via CrunchBase

I predict that we will look back on this discussion in a few years, and find it hard to believe we were dealing with this.
Whether it’s Facebook, Twitter, LinkedIn, Martindale-Hubbell Connected, or any of a number of other Social Media networking sites, when managed strategically, they have the potential to serve your firm’s business and marketing plans in …

THERE’S NEVER BEEN A BETTER TIME

Nancy Myrland All Posts 4 Comments

This morning I read and commented on a blog post that my friend, Kevin O’Keefe, owner of LexBlog, wrote.  It was about seizing the moment, and it got me thinking, so I left the following comment, and thought I would share it with you as well. 
There has never been a better time to take a risk.    I tell my …

MAKE YOURSELF AN INSIDER

Nancy Myrland All Posts Leave a Comment

This is the Myrland Marketing Moment I shared on Twitter, Facebook & other media today:
“Myrland Marketing Moment: As you get busy catching up today, STOP! Call one client just to see how they are doing.”
You might be wondering what this has to do with marketing. It has everything to do with marketing! Marketing in its most basic form is the process …