#LetsAskNancy 004 – Lawyers, How Can You Be More Sticky?

Nancy Myrland #LetsAskNancy, #LetsAskNancy, All Posts, Blogging, Business Development/Sales, Content Marketing, Inbound Marketing 1 Comment

#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. 
You have a choice…either listen to this post in the podcast player below, read it below that, or both!

 
Sticky…hmm, what is that? We’ll get to that in a minute, but let’s talk about the real question behind this, and …

Lawyers, Are You Guilty of Committing Random Acts of Content?

Nancy Myrland All Posts, Business Development/Sales, Content Marketing, Marketing Strategy 0 Comments

There is more to content marketing than meets the keyboard. Content marketing, which includes strategy, creation and distribution, is part of carefully thought out marketing and business development strategy. You need to take the time to decide who all of your target audiences are, including all of the people, positions and roles within each targeted client organization, or you will …

#LetsAskNancy 001- Lawyers: Client Names In Pitches…To List or Not To List?

Nancy Myrland #LetsAskNancy, #LetsAskNancy, Business Development/Sales, Social Media Ethics & Regulations 0 Comments

#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. 
You have a choice…either listen to this post in the player below, read it below that, or both!

 
It is a natural tendency to want to show your past work when pitching new clients. As you know, this is dicey …