Survey Says: Lawyers, Your Social and Digital Content Needs To Improve 

Nancy Myrland All Posts, Content Marketing, Research, Social Media Leave a Comment

Congratulations to Greentarget and Zeughauser Group for the release of The 2018 State of Digital and Content Marketing Survey, a refresh on their survey that serves to inform lawyers and legal marketers about the behaviors of in-house legal departments when it comes to their consumption of social, digital, and content marketing.
I like and respect this survey and always reference it when asked …

In-House Counsel Use of Social Media Survey: An Interview With Greentarget’s John Corey

Nancy Myrland Social Media 2 Comments

The long-anticipated 2013 In-House Counsel Use of Social Media Survey conducted by Inside Counsel, Greentarget and Zeughauser Group was released today.
Relative to other forms of media and communication in law firms, Social Media use is still in its infancy, so legal business and marketing strategists, law firms, lawyers and legal marketers study information like this in hopes of finding a …

Summarized: The 2013 In-House Counsel New Media Engagement Survey

Nancy Myrland All Posts, Social Media Leave a Comment

Those of us who care about all forms of marketing, networking and communication for lawyers anticipate surveys that study the use of Social Media, as well as all marketing tools, when it comes to lawyers’ clients.
They can help us wade through the possibilities that lie in front of us in terms of marketing strategy.
Today, the 2013 In-House Counsel new Media …