Breaking: Social Media Comes of SCOTUS Age

Nancy Myrland All Posts, Social Media 0 Comments

On Monday, February 27, 2017, during oral arguments in Packingham v. North Carolina, a case involving First Amendment rights of free speech pertaining to the use of social media by former sex offenders in North Carolina, United States Supreme Court justices expressed opinions of social media that show it has come a long way toward being considered mainstream communication. There appears to …

Lawyers, Is Social Media Worth It? You Decide.

Nancy Myrland All Posts, Business Development/Sales, Lawyer Marketing, Lawyers, Legal Marketers, Legal Marketing, Social Media 0 Comments

I’ve heard these comments, or ones similar to them, many times in the past several years.
“I’m not sure this is all worth it….this Social Media thing.”
“I tried LinkedIn, but it didn’t produce anything for me.”
“I can’t see how Twitter could possibly result in anything positive.”
“Why would I want to spend time on Facebook?”
“I have no desire to sit in front …

Lawyers, What Are You Waiting For?

Nancy Myrland All Posts, Social Media, Videos 0 Comments

The level of frustration among lawyers irritated because their cases and expertise aren’t being picked up by media is not decreasing. I continue to hear the same comments on a regular basis.
“This was a major case. Why didn’t anyone pick it up?”
“I’ve been doing this long enough that they should know to come to me for a comment on this …

[BREAKING] LinkedIn Ventures Into Video

Nancy Myrland All Posts, LinkedIn, Social Media, Video Marketing 0 Comments

Those of you who know me know I’m bullish on video, and livestreaming, video’s real-time cousin. I’ve been waiting for LinkedIn to launch a native video app so users can reach audiences with a medium that removes yet another barrier to familiarity, and that is natural video, where we are allowed to see one another in a largely unrehearsed, often …

Lawyers, Are Your Competitors Spying On You?

Nancy Myrland All Posts, Attorneys, Business Development/Sales, Competition, Lawyer Marketing, Social Media 0 Comments

I was just listening to Pat Flynn record an episode of his podcast, Let’s Ask Pat. He was recording it on Periscope, a livestreaming app, allowing his viewers to watch live while he conducts business. He was answering a question from someone who was curious what to do when her competition follows her content. Pat inspired me to answer that …

Lawyers, Can We Please Talk About Auto Direct and Private Messages?

Nancy Myrland All Posts 0 Comments

Okay, raise your hands if, out of the blue, you’ve received a private message on LinkedIn, Twitter or Facebook that was so disconnected from your world that you wondered what that person was thinking.
Keep those hands up if you instantly formed a negative opinion of that person in your mind.
Keep it up if you thought or said something to yourself …

Lawyers: Do These Questions About Social Media Sound Familiar?

Nancy Myrland All Posts 3 Comments

I write a lot about Social Media and Social Networking because I find that lawyers have many questions.
Many of you have shared those questions with me, such as:

Where do I start?
Who do I follow?
Which sites should I use?
How do I find the time?
What should I say once I’m there?
How do I sign up for the individual sites?
What is the correct …

Lawyers: Should You Follow Your Clients In Social Media?

Nancy Myrland All Posts 2 Comments

Last week, a friend asked if there was prevailing etiquette regarding attorneys following and connecting with general counsel and other clients in Social Media.
My answer: As with all marketing, I would take it on a case-by-case basis, but, yes, I would recommend you:

Follow them on Twitter, putting them in a special list or search column so you can find them …

The ONE Thing You Must Do In Your Practice Every Day

Nancy Myrland All Posts, Content Marketing, Marketing Strategy 0 Comments

If you are more of a video person, there is a video version below from the live – streaming app that I use called Periscope.
You already know that you have to turn on the lights in your office.
You have to turn on your laptop.
You have to wake up the copier.
You have to pay your bills.
…and dozens of other duties that …

You’d Better Export Your LinkedIn Contacts Now

Nancy Myrland All Posts, LinkedIn, Social Media 0 Comments

You might already know this, but you have the ability to export your LinkedIn contacts.
Kind of.
I mean, you used to.
Well, you can for a while.
Alright, not really.
Well, you can, but you’d better hurry.
Here’s The Deal
Phew! That made me tired!
For a long time, we have been able to click on Settings, then choose to export our LinkedIn contacts. This is a …