Lawyers, Is Social Media Worth It? You Decide.

Nancy Myrland All Posts, Business Development/Sales, Lawyer Marketing, Lawyers, Legal Marketers, Legal Marketing, Social Media Leave a Comment

I’ve heard these comments, or ones similar to them, many times in the past several years.
“I’m not sure this is all worth it….this Social Media thing.”
“I tried LinkedIn, but it didn’t produce anything for me.”
“I can’t see how Twitter could possibly result in anything positive.”
“Why would I want to spend time on Facebook?”
“I have no desire to sit in front …

Lawyers, What Are You Waiting For?

Nancy Myrland All Posts, Social Media, Videos Leave a Comment

The level of frustration among lawyers irritated because their cases and expertise aren’t being picked up by media is not decreasing. I continue to hear the same comments on a regular basis.
“This was a major case. Why didn’t anyone pick it up?”
“I’ve been doing this long enough that they should know to come to me for a comment on this …

[BREAKING] LinkedIn Ventures Into Video

Nancy Myrland All Posts, LinkedIn, Social Media, Video Marketing Leave a Comment

Those of you who know me know I’m bullish on video, and livestreaming, video’s real-time cousin. I’ve been waiting for LinkedIn to launch a native video app so users can reach audiences with a medium that removes yet another barrier to familiarity, and that is natural video, where we are allowed to see one another in a largely unrehearsed, often …

Lawyers, Are Your Competitors Spying On You?

Nancy Myrland All Posts, Attorneys, Business Development/Sales, Competition, Lawyer Marketing, Social Media Leave a Comment

I was just listening to Pat Flynn record an episode of his podcast, Let’s Ask Pat. He was recording it on Periscope, a livestreaming app, allowing his viewers to watch live while he conducts business. He was answering a question from someone who was curious what to do when her competition follows her content. Pat inspired me to answer that …

Happy 10th Birthday, Twitter! Thanks For The Gifts. #LoveTwitter

Nancy Myrland All Posts, Twitter 1 Comment

It was shortly before 10:35 PM ET on September 6, 2008, when it happened.
I was sitting on my mom’s couch all by myself with my laptop up in South Bend (Indiana).
It was a moment I will never forget, which is why I am writing about it so clearly today.
I was watching election coverage on CNN with Rick Sanchez, an early …

Will The Real Super Bowl Advertisers Please Stand Up? #SB50 #SuperBowlAds #SB50Ads

Nancy Myrland All Posts, Branding, Hashtags, Social Media Leave a Comment

It’s over. Super Bowl 50 is now a part of history. Living in Indianapolis, I am very happy for Peyton Manning. Whatever he decides, and I think we all know what’s coming, he can go out on top, proud of the legacy he left behind in two cities that grew very fond of him.
Enough About The Game!
Aren’t we really here to …

It’s Official. You’re In Charge!

Nancy Myrland All Posts, Business Development/Sales, Networking, Social Media Leave a Comment

It’s over. You no longer have to wait for someone else to promote you. You’re officially in charge!
Remember the days when you hoped a member of the media would pick up your story, your accomplishments, your firm name, your pro bono work, or some other worthy piece of information that showed what a decent person you were, and what a strong …

Content Marketing…It’s Time You and I Have A Little Talk

Nancy Myrland All Posts, Content Marketing, Inbound Marketing, Marketing Strategy, Social Media Leave a Comment

I just finished reading the latest blog post by Ann Handley, bestselling author and MarketingProfs Chief Content Officer, titled Content Marketing Grows Up: My Prediction for 2016. You should read it…when you’re finished here, of course. Seriously, you should always read what Ann writes.  
Ann likened content marketing’s journey in 2015 to someone who has been on a year-long bender. She described what …

Breaking LinkedIn News: Who’s Ready For Business Chat?

Nancy Myrland All Posts, LinkedIn, Social Media Leave a Comment

LinkedIn just announced what I think is a smart, long overdue messaging and chat feature that will help users communicate faster and more efficiently.
If you’ve ever tried to go into your LinkedIn “email” box to send and receive messages, you know that it wasn’t the most user-friendly environment. It took too many steps, was a bit cumbersome, and resembled some …

You’d Better Export Your LinkedIn Contacts Now

Nancy Myrland All Posts, LinkedIn, Social Media Leave a Comment

You might already know this, but you have the ability to export your LinkedIn contacts.
Kind of.
I mean, you used to.
Well, you can for a while.
Alright, not really.
Well, you can, but you’d better hurry.
Here’s The Deal
Phew! That made me tired!
For a long time, we have been able to click on Settings, then choose to export our LinkedIn contacts. This is a …