There’s Hope For LinkedIn Groups … I Hope!

Nancy Myrland All Posts, LinkedIn Leave a Comment

In case you haven’t heard what is happening with groups on LinkedIn, let me bring you up to speed. Here is a recording I recorded live on Facebook that will explain everything I know so far. Don’t forget to turn on the volume control in the bottom right corner after you press the play button. If you would rather read, …

LinkedIn and Microsoft Announce New Windows 10 App

Nancy Myrland All Posts, LinkedIn, Social Media Leave a Comment

LinkedIn is on a bit of a roll. Last week, LinkedIn announced the reintroduction of video to the platform. I say reintroduction because their video effort launched last year was met with less than stellar results. Today, we are seeing the first noticeable result of Microsoft’s 2016 $26.2 billion acquisition of LinkedIn.
LinkedIn Rolls Out A New Windows 10 App
This morning, …

Lawyers, Is LinkedIn A Waste Of Your Time?

Nancy Myrland All Posts, Business Development/Sales, LinkedIn, Social Media 6 Comments

LinkedIn has moved beyond the “I’m just not that into you” phase of social media marketing for lawyers. It is a must and for good reason. You no longer have the luxury of deciding whether this is a tool you should spend time getting to know. For several reasons, the answer is, and always has been, yes.
Search Implications
Google loves LinkedIn, …

[BREAKING] LinkedIn Ventures Into Video

Nancy Myrland All Posts, LinkedIn, Social Media, Video Marketing Leave a Comment

Those of you who know me know I’m bullish on video, and livestreaming, video’s real-time cousin. I’ve been waiting for LinkedIn to launch a native video app so users can reach audiences with a medium that removes yet another barrier to familiarity, and that is natural video, where we are allowed to see one another in a largely unrehearsed, often …

Breaking LinkedIn News: Who’s Ready For Business Chat?

Nancy Myrland All Posts, LinkedIn, Social Media Leave a Comment

LinkedIn just announced what I think is a smart, long overdue messaging and chat feature that will help users communicate faster and more efficiently.
If you’ve ever tried to go into your LinkedIn “email” box to send and receive messages, you know that it wasn’t the most user-friendly environment. It took too many steps, was a bit cumbersome, and resembled some …

Lawyers: 4 Easy Ways To Choose The Right LinkedIn Groups

Nancy Myrland All Posts, LinkedIn, Social Media Leave a Comment

This is a video originally recorded today on Periscope. The actual lesson starts after about a minute as it is a best practice to welcome viewers into the “Scope” for a bit while you wait for people to join. Periscope only saves livestreams for 24 hours, so I have all of mine archived on katch.me. If you’d like to follow …

You’d Better Export Your LinkedIn Contacts Now

Nancy Myrland All Posts, LinkedIn, Social Media Leave a Comment

You might already know this, but you have the ability to export your LinkedIn contacts.
Kind of.
I mean, you used to.
Well, you can for a while.
Alright, not really.
Well, you can, but you’d better hurry.
Here’s The Deal
Phew! That made me tired!
For a long time, we have been able to click on Settings, then choose to export our LinkedIn contacts. This is a …

Lawyers, Are You A One-Client Pony?

Nancy Myrland All Posts, Business Development/Sales, LinkedIn Leave a Comment

 
Most of us have heard of a one-trick pony, right?
The dictionary tell us it is:
“A person or thing with only one special feature, talent, or area of expertise.”
Over the years I have been working in legal marketing, both in-house and not so in-house (that would be now as I consult), I’ve heard lawyers tell stories about having only one special …

LinkedIn Profiles Can Be Very Boring

Nancy Myrland LinkedIn, Social Media Leave a Comment

Let’s face it. LinkedIn profiles are extremely important because they are what people see when they check out your qualifications, your experience, the updates you’ve posted, where you went to school, and so much more. The problem is they can be very dry and boring.
Remember that you only have a few seconds to catch a visitor’s attention before they decide …

I Might Have To Smack You If You Do This On LinkedIn

Nancy Myrland All Posts, LinkedIn, Social Media Leave a Comment

I’m not naive. I’ve seen my share of rotten business practices, along with many good ones, some even great. I’ve witnessed people who try to do good, and plenty who seem to specialize in doing the opposite.
Teaching marketing, and social and digital media for the past umpteen years, I’ve seen plenty of people try to find the easiest and quickest …