Content Marketing…It’s Time You and I Have A Little Talk

Nancy Myrland All Posts, Content Marketing, Inbound Marketing, Marketing Strategy, Social Media 0 Comments

I just finished reading the latest blog post by Ann Handley, bestselling author and MarketingProfs Chief Content Officer, titled Content Marketing Grows Up: My Prediction for 2016. You should read it…when you’re finished here, of course. Seriously, you should always read what Ann writes.  
Ann likened content marketing’s journey in 2015 to someone who has been on a year-long bender. She described what …

#LetsAskNancy 004 – Lawyers, How Can You Be More Sticky?

Nancy Myrland #LetsAskNancy, #LetsAskNancy, All Posts, Blogging, Business Development/Sales, Content Marketing, Inbound Marketing 1 Comment

#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. 
You have a choice…either listen to this post in the podcast player below, read it below that, or both!

 
Sticky…hmm, what is that? We’ll get to that in a minute, but let’s talk about the real question behind this, and …

What Is Inbound Marketing For Lawyers?

Nancy Myrland Content Marketing, Inbound Marketing, Marketing Strategy 2 Comments

I was reading an article on Inbound Marketing Myths by Michael Reynolds on Hubspot this morning that made me realize that some terms marketers use these days might be a little confusing. One of these terms is Inbound Marketing. We’re going to spend a few minutes on it today because I think it is important.
Michael simply defines Inbound Marketing like this:
“Inbound marketing …