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	<title>Myrland Marketing Minutes &#187; Client Service and Retention</title>
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	<link>http://www.myrlandmarketing.com</link>
	<description>Strategic Social Media: Making Social Media Make Sense</description>
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		<title>WE MUST NEVER LOSE SIGHT OF ONE THING. IT ALL BEGAN WITH A MOUSE. #LMA11</title>
		<link>http://www.myrlandmarketing.com/2011/04/we-must-never-lose-sight-of-one-thing-it-all-began-with-a-mouse-lma11-3/</link>
		<comments>http://www.myrlandmarketing.com/2011/04/we-must-never-lose-sight-of-one-thing-it-all-began-with-a-mouse-lma11-3/#comments</comments>
		<pubDate>Fri, 15 Apr 2011 05:40:12 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[LMA11 Conference]]></category>
		<category><![CDATA[Training in Client Service and Business Development/Sal]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Bloggers]]></category>
		<category><![CDATA[Client Interviews]]></category>
		<category><![CDATA[Client Service]]></category>
		<category><![CDATA[Disney World]]></category>
		<category><![CDATA[Heather Morse]]></category>
		<category><![CDATA[Jeff Williford]]></category>
		<category><![CDATA[Jeffrey Williford]]></category>
		<category><![CDATA[Law Firms]]></category>
		<category><![CDATA[Legal Marketing Association]]></category>
		<category><![CDATA[LMA]]></category>
		<category><![CDATA[LMA Annual Conference]]></category>
		<category><![CDATA[Nancy Myrland]]></category>
		<category><![CDATA[The Disney Institute]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=1702</guid>
		<description><![CDATA[Pin it

I just returned from a wonderful LMA, or Legal Marketing Association, annual conference, followed by vacation with my husband at Disney World.
I had a fantastic time at both, meeting and seeing new and old friends, learning, laughing, connecting, meeting, celebrating and having fun playing in one of the world’s largest playgrounds.
This was LMA’s 25th annual [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2011/04/we-must-never-lose-sight-of-one-thing-it-all-began-with-a-mouse-lma11-3/feed/</wfw:commentRss>
		<slash:comments>19</slash:comments>
		</item>
		<item>
		<title>A LESSON FROM MY NEPHEW ABOUT 1ST IMPRESSIONS</title>
		<link>http://www.myrlandmarketing.com/2011/02/a-lesson-from-my-nephew-about-1st-impressions/</link>
		<comments>http://www.myrlandmarketing.com/2011/02/a-lesson-from-my-nephew-about-1st-impressions/#comments</comments>
		<pubDate>Thu, 24 Feb 2011 15:25:43 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[1st Impressions]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Engage]]></category>
		<category><![CDATA[Eye Contact]]></category>
		<category><![CDATA[Firm Handshake]]></category>
		<category><![CDATA[Frank Leyes]]></category>
		<category><![CDATA[Isaiah Leyes]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Positive First Impressions]]></category>
		<category><![CDATA[Public Speaking]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=1497</guid>
		<description><![CDATA[Pin it
I had the joy of spending a day with my 9-year old nephew, Isaiah, this week.  My brother, Frank, who is a talented public speaker and wealth manager, was on a swing through Florida to see a few of his clients.  This was Isaiah&#8217;s week to go on a business trip with his [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2011/02/a-lesson-from-my-nephew-about-1st-impressions/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>PLAY LIKE A CHAMPION TODAY</title>
		<link>http://www.myrlandmarketing.com/2011/02/play-like-a-champion-today/</link>
		<comments>http://www.myrlandmarketing.com/2011/02/play-like-a-champion-today/#comments</comments>
		<pubDate>Tue, 22 Feb 2011 05:30:11 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Business Consulting]]></category>
		<category><![CDATA[Honesty in Business]]></category>
		<category><![CDATA[Integrity]]></category>
		<category><![CDATA[Lou Holtz]]></category>
		<category><![CDATA[Notre Dame Fighting Irish]]></category>
		<category><![CDATA[Notre Dame Fighting Irish football]]></category>
		<category><![CDATA[Play Like A Champion Today]]></category>
		<category><![CDATA[Professionalism]]></category>
		<category><![CDATA[Strength]]></category>
		<category><![CDATA[University of Notre Dame]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=1082</guid>
		<description><![CDATA[Pin it
Hand-painted in blue letters on a 36&#8243; by 48&#8243; sign located in a stairwell between the Notre Dame locker room and the tunnel out to the football field is a sign that reads Play Like A Champion Today.
Head football coach Lou Holtz asked for it to be painted and hung there so that all [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2011/02/play-like-a-champion-today/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>DON&#8217;T FORGET THE SPECIAL TOUCHES</title>
		<link>http://www.myrlandmarketing.com/2011/01/dont-forget-the-special-touches/</link>
		<comments>http://www.myrlandmarketing.com/2011/01/dont-forget-the-special-touches/#comments</comments>
		<pubDate>Thu, 13 Jan 2011 11:24:35 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Differentiate]]></category>
		<category><![CDATA[Hand-written notes]]></category>
		<category><![CDATA[Nancy Myrland]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[Old Media]]></category>
		<category><![CDATA[Time Warner]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=1307</guid>
		<description><![CDATA[Pin it
Today I ran across a post I sent to the LMA, or Legal Marketing Association, listserve on December 5, 2008 in response to a post my friend and colleague Ross Fishman posted.
Ross was talking about how special it made him feel, in the midst of what was then an overflowing inbox, when a Partner [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2011/01/dont-forget-the-special-touches/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>PLEASE DON&#8217;T TAPE MY MOUTH SHUT</title>
		<link>http://www.myrlandmarketing.com/2010/09/please-dont-tape-my-mouth-shut/</link>
		<comments>http://www.myrlandmarketing.com/2010/09/please-dont-tape-my-mouth-shut/#comments</comments>
		<pubDate>Tue, 21 Sep 2010 12:07:04 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Chris Brogan]]></category>
		<category><![CDATA[Consulting]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Disable Comments]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Myrland Marketing]]></category>
		<category><![CDATA[Nancy Myrland]]></category>
		<category><![CDATA[Seth Godin]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=864</guid>
		<description><![CDATA[Pin it Lately I&#8217;ve run into a few blogs and Facebook Pages that don&#8217;t allow visitors to comment.  This isn&#8217;t typically an accident as it can only be done by deliberately going into one&#8217;s settings and choosing this feature.
From a marketing, customer service, leadership, product and service development, and human perspective, I don&#8217;t think this [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2010/09/please-dont-tape-my-mouth-shut/feed/</wfw:commentRss>
		<slash:comments>33</slash:comments>
		</item>
		<item>
		<title>THE OLD-FASHIONED WAY&#8230;THEY EARN IT</title>
		<link>http://www.myrlandmarketing.com/2010/07/the-old-fashioned-way-they-earn-it-2/</link>
		<comments>http://www.myrlandmarketing.com/2010/07/the-old-fashioned-way-they-earn-it-2/#comments</comments>
		<pubDate>Fri, 30 Jul 2010 12:18:21 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Business Development/Sales]]></category>
		<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Networking]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Training in Client Service and Business Development/Sal]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Client Service]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[John Houseman]]></category>
		<category><![CDATA[Legal Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Relationships]]></category>
		<category><![CDATA[Smith Barney]]></category>
		<category><![CDATA[Time Warner]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=701</guid>
		<description><![CDATA[Pin it
Some of you might remember the 1970s Smith Barney commercial starring the famous actor and producer John Houseman.  This line, which he delivered at the end of the commercial, will be remembered for generations to come, not only because of his brilliant delivery, but also because of the profound message it carried:
“How do they make money? [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2010/07/the-old-fashioned-way-they-earn-it-2/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
		</item>
		<item>
		<title>WHAT PROBLEMS DO YOU SOLVE?</title>
		<link>http://www.myrlandmarketing.com/2010/07/what-problems-do-you-solve/</link>
		<comments>http://www.myrlandmarketing.com/2010/07/what-problems-do-you-solve/#comments</comments>
		<pubDate>Mon, 26 Jul 2010 11:53:58 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Business Development/Sales]]></category>
		<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Training in Client Service and Business Development/Sal]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[David Meerman Scott]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[PR Pitch]]></category>
		<category><![CDATA[Problem-Solving]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Word of Mouth]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=629</guid>
		<description><![CDATA[Pin itA while back, while reading David Meerman Scott&#8217;s blog post about all of the bad PR pitches he receives, one of his points struck me as very important, and one all of us who communicate, or teach others to communicate, need to remember.
I know this appears to be about PR professionals only, but stick [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2010/07/what-problems-do-you-solve/feed/</wfw:commentRss>
		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>WAIT BEFORE YOU MAKE THAT CALL</title>
		<link>http://www.myrlandmarketing.com/2010/07/wait-before-you-make-that-call/</link>
		<comments>http://www.myrlandmarketing.com/2010/07/wait-before-you-make-that-call/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 13:01:42 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Business Development/Sales]]></category>
		<category><![CDATA[Career Development & Education]]></category>
		<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Training in Client Service and Business Development/Sal]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Client Service]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Consulting]]></category>
		<category><![CDATA[Law Firm]]></category>
		<category><![CDATA[Lawyer]]></category>
		<category><![CDATA[Legal]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Myrland Marketing]]></category>
		<category><![CDATA[Rainmaking]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=612</guid>
		<description><![CDATA[Pin itSomeone from a well-known service provider left a voicemail message for me yesterday afternoon, telling me I had signed up for their webinar, and was not able to make it, so he was…
“…calling to follow up to see what your interest was as far as social media……”
To encourage discussion, I posted a comment about this [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2010/07/wait-before-you-make-that-call/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>THERE WILL ALWAYS BE A REASON</title>
		<link>http://www.myrlandmarketing.com/2010/07/there-will-always-be-a-reason/</link>
		<comments>http://www.myrlandmarketing.com/2010/07/there-will-always-be-a-reason/#comments</comments>
		<pubDate>Tue, 06 Jul 2010 02:13:34 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Interviews]]></category>
		<category><![CDATA[Client Satisfaction Interviews]]></category>
		<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Referral Recognition]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Law Firm Consulting]]></category>
		<category><![CDATA[Law Firm Marketing]]></category>
		<category><![CDATA[Legal Social Media Consulting]]></category>
		<category><![CDATA[Marketing Plan]]></category>
		<category><![CDATA[Marketing Planning]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=549</guid>
		<description><![CDATA[Pin itThere will always be reasons NOT to start something.  Can you relate to any of these?

I will not invest in the time it takes to write a Strategic Marketing Plan to guide my business and my actions toward success because I don&#8217;t know where to start.
I will not take the time to start a [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2010/07/there-will-always-be-a-reason/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>IT&#8217;S NO LONGER OUR DECISION</title>
		<link>http://www.myrlandmarketing.com/2010/06/its-no-longer-our-decision/</link>
		<comments>http://www.myrlandmarketing.com/2010/06/its-no-longer-our-decision/#comments</comments>
		<pubDate>Tue, 29 Jun 2010 16:08:52 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Law Firm]]></category>
		<category><![CDATA[Lawyer]]></category>
		<category><![CDATA[Legal Marketing Consulting]]></category>
		<category><![CDATA[Shel Israel]]></category>
		<category><![CDATA[Social Media Consulting]]></category>
		<category><![CDATA[Twitterville]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=528</guid>
		<description><![CDATA[Pin itThe other day I read, and commented on, a post from Twitterville author Shel Israel, in which he was discussing his assertion that social media is now at the end of a period of great disruption, and is now entering a longer, quieter period of normalization.
The thoughts I shared on his blog, along with a [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2010/06/its-no-longer-our-decision/feed/</wfw:commentRss>
		<slash:comments>17</slash:comments>
		</item>
		<item>
		<title>HOW OUR WORDS IMPACT OUR CLIENTS</title>
		<link>http://www.myrlandmarketing.com/2010/05/how-our-words-impact-our-clients/</link>
		<comments>http://www.myrlandmarketing.com/2010/05/how-our-words-impact-our-clients/#comments</comments>
		<pubDate>Mon, 10 May 2010 18:37:43 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Client Service]]></category>
		<category><![CDATA[Impact]]></category>
		<category><![CDATA[Myrland Marketing]]></category>
		<category><![CDATA[Myrland Marketing Moment]]></category>
		<category><![CDATA[Words]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=489</guid>
		<description><![CDATA[Pin itA few times a week, I write short marketing words of advice called Myrland Marketing Moments.  This morning&#8217;s Myrland Marketing Moment was born of a real-life experience I had with my Mom this morning while at the doctor.  Here it is:
Myrland Marketing Moment:
Insensitive client mktg language I just experienced:
&#8220;Is it Friday yet? I don&#8217;t [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2010/05/how-our-words-impact-our-clients/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>CHIEF JUSTICE JOHN ROBERTS: THEY WON&#8217;T REMEMBER</title>
		<link>http://www.myrlandmarketing.com/2010/04/chief-justice-john-roberts-they-wont-remember/</link>
		<comments>http://www.myrlandmarketing.com/2010/04/chief-justice-john-roberts-they-wont-remember/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 16:45:31 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Attorney]]></category>
		<category><![CDATA[Chief Justice John Roberts]]></category>
		<category><![CDATA[Client Service]]></category>
		<category><![CDATA[Gary R. Roberts]]></category>
		<category><![CDATA[Indiana University School of Law]]></category>
		<category><![CDATA[IUPUI]]></category>
		<category><![CDATA[James P. White]]></category>
		<category><![CDATA[Lawyer]]></category>
		<category><![CDATA[Legal]]></category>
		<category><![CDATA[Supreme Court]]></category>

		<guid isPermaLink="false">http://www.myrlandmarketing.com/?p=412</guid>
		<description><![CDATA[Pin it﻿﻿Last ﻿night, John and I had the good fortune to be invited by our lovely neighbors, Jim and Anna White, to the James P. White Lecture on Legal Education at the Indiana University School of Law on the IUPUI campus in Indianapolis.  This lecture series brings in those important to the law and legal profession [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2010/04/chief-justice-john-roberts-they-wont-remember/feed/</wfw:commentRss>
		<slash:comments>14</slash:comments>
		</item>
		<item>
		<title>CLIENTS: WHAT BUTTON ARE THEY WEARING?</title>
		<link>http://www.myrlandmarketing.com/2009/10/what-button-are-they-wearing/</link>
		<comments>http://www.myrlandmarketing.com/2009/10/what-button-are-they-wearing/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 12:02:14 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Birthday]]></category>
		<category><![CDATA[Cast Member]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Disney World]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://myrlandmarketing.com/2009/10/05/what-button-are-they-wearing/</guid>
		<description><![CDATA[Pin itMy husband and I are on vacation this week, making our way through Disney World.  Yes, just the two of us.  You might be wondering why I’m working during vacation, but sometimes inspiration is found in very interesting places and needs to be committed to memory.  
 Disney has perfected the art of recognizing guests who are [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2009/10/what-button-are-they-wearing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>MAKE ME LIKE YOU &#8211; I DARE YOU!</title>
		<link>http://www.myrlandmarketing.com/2009/06/make-me-like-you-i-dare-you/</link>
		<comments>http://www.myrlandmarketing.com/2009/06/make-me-like-you-i-dare-you/#comments</comments>
		<pubDate>Mon, 01 Jun 2009 14:28:42 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Myrland Marketing Moments]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://myrlandmarketing.com/2009/06/01/make-me-like-you-i-dare-you/</guid>
		<description><![CDATA[Pin itI was partially wrong the other day when I Tweeted one of my Myrland Marketing Moments on Twitter. Here’s what I said:&#8220;Myrland Marketing Moment: Twitter is not a direct response, &#8216;call now&#8217; sales tactic. It exists 2 build relationships.”
I’ve been thinking about my comment about Twitter not being a direct response, call-now medium. I [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2009/06/make-me-like-you-i-dare-you/feed/</wfw:commentRss>
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		<title>WHAT IS THE NEXT &#8220;BIG THING?&#8221;</title>
		<link>http://www.myrlandmarketing.com/2008/10/what-is-the-next-big-thing/</link>
		<comments>http://www.myrlandmarketing.com/2008/10/what-is-the-next-big-thing/#comments</comments>
		<pubDate>Wed, 29 Oct 2008 16:39:25 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://myrlandmarketing.com/2008/10/29/what-is-the-next-big-thing/</guid>
		<description><![CDATA[Pin itI recently had a partner ask me what I thought the next &#8220;big thing&#8221; is as he wants to make sure his firm stays on the cutting edge.  I shared with him that, although there are many marketing initiatives that need to be paid attention to, ONE of the major developments gaining speed rapidly is Social Media and Networking.  
I [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2008/10/what-is-the-next-big-thing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>REFERRAL RECOGNITION PROGRAM</title>
		<link>http://www.myrlandmarketing.com/2008/05/referral-recognition-program/</link>
		<comments>http://www.myrlandmarketing.com/2008/05/referral-recognition-program/#comments</comments>
		<pubDate>Mon, 05 May 2008 11:07:20 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Referral Recognition]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://myrlandmarketing.com/2008/05/05/referral-recognition-program/</guid>
		<description><![CDATA[Pin itGood Monday Morning!
Let&#8217;s talk about referrals.  Few things in business are more satisfying than receiving a referral from a current or past client, a friend or a colleague.  How do we make sure we keep referrals coming?
There are many ways, but I will tackle a couple here today:
First, make sure you are doing great [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>HOW TO MARKET IN A STRAINED ECONOMY</title>
		<link>http://www.myrlandmarketing.com/2008/04/how-to-market-in-a-strained-economy/</link>
		<comments>http://www.myrlandmarketing.com/2008/04/how-to-market-in-a-strained-economy/#comments</comments>
		<pubDate>Wed, 23 Apr 2008 09:40:03 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Business Development/Sales]]></category>
		<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Training in Client Service and Business Development/Sal]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://myrlandmarketing.com/2008/04/23/how-to-market-in-a-strained-economy/</guid>
		<description><![CDATA[Pin itThis morning, marketing and business development consultant Jim Hassett asked &#8221;When the economy goes down, should marketing spending go up?&#8221;
Here are my thoughts:
It depends on how much firms are currently spending on marketing.
If they have undertaken a careful marketing planning process that is focused on the clients they have, the clients they want, what messages are [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2008/04/how-to-market-in-a-strained-economy/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>TAKE FIVE!</title>
		<link>http://www.myrlandmarketing.com/2008/04/take-five/</link>
		<comments>http://www.myrlandmarketing.com/2008/04/take-five/#comments</comments>
		<pubDate>Fri, 11 Apr 2008 10:00:43 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Service and Retention]]></category>

		<guid isPermaLink="false">http://myrlandmarketing.com/2008/04/11/take-five/</guid>
		<description><![CDATA[Pin itOne of the most effective ways to build and retain client loyalty, not to mention the BEST way to stay in touch with what is on your clients&#8217; minds, is to get out of the office and go visit them. 
If you do nothing else in your marketing action plan, commit to doing this:  Call 5 [...]]]></description>
		<wfw:commentRss>http://www.myrlandmarketing.com/2008/04/take-five/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>IT ALL COMES DOWN TO TRUST</title>
		<link>http://www.myrlandmarketing.com/2008/03/it-all-comes-down-to-trust/</link>
		<comments>http://www.myrlandmarketing.com/2008/03/it-all-comes-down-to-trust/#comments</comments>
		<pubDate>Tue, 18 Mar 2008 23:42:06 +0000</pubDate>
		<dc:creator>Nancy Myrland</dc:creator>
				<category><![CDATA[Client Satisfaction Interviews]]></category>
		<category><![CDATA[Client Service and Retention]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://myrlandmarketing.com/2008/03/19/it-all-comes-down-to-trust/</guid>
		<description><![CDATA[Pin itThursday was another great day at the LMA Conference in Los Angeles.  Even though I was 3 hours off on my internal clock, and it is the middle of the night, I have a few thoughts to share with you that I think you and your firm might find useful.  They have to do with your clients and [...]]]></description>
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