ONE SOCIAL MEDIA PREDICTION FOR 2011…YES, 2011

by Nancy Myrland on November 15, 2011

 
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Social Media PredictionsAbout a year ago, Twitterville author Shel Israel wrote a blog post titled “My Predictions for 2011″ on his blog Global Neighbourhoods.

One of his predictions that resonated with me at the time was Number 9. Shel wrote:

“The Chinese government will accelerate its suppression of free speech on the Internet. Simultaneously, more Chinese people will bypass the government censors. It will be many years before the government realizes there are too many voices and they have too few ears and that control simply cannot work.”

The comment I shared on his blog was:

Number 9 will have monumental consequences around the world. The practice of governments demonstrating arrogance, fear and suppression by taming human beings from the simple act of communicating with others around the world has been the norm for many centuries, but they will have no choice but to loosen as people become smarter than those who govern them. This will cause governments to act even more idiotic, and more suppressive, and attempt to inflict more punishment, but the will and the passion of people around the world will make their attempts laughable at best. This will change the face of the world as these people will begin to shape the conversation of their oppressive leaders. I look forward to welcoming [these] fellow human beings to the conversation.”

As I look back, it is apparent Shel and I agreed about events that ended up coming to fruition. Governments didn’t necessarily “loosen” their grip on communication, but their power did slip away as people found strength in words, actions, support and alliances, and found ways around restrictions that became surmountable because of the passion and creativity that was driven by their hunger for freedom.

It is interesting to look back at the major revolutionary events that took place around the world in 2011 that were aided by the people’s ability to organize and communicate via Social Media.

One comment Gloria wrote that stood out to me was:

“Every generation’s revolutionaries have harnessed the latest technology, from patriots pamphleting in 1775 to Egyptians texting in 2011. Thanks to YouTube, Twitter, and Facebook, today’s Libyan rebels are having a dialogue with the globe, not just each other.”

We are, indeed, living in a remarkable time when we can have dialogue with anyone, anywhere in the world about just about anything we choose at any time.

We can even share our predictions with friends, acquaintances and those we may never meet face-to-face, right Shel?

Now, kind readers, it’s your turn…

  • What happened this year in Social Media that made an impression on you?
  • What did you predict for 2011?
  • Did anything surprise you?
  • Did anything disappoint you?
  • Did something happen that you never would  have predicted?

Special thanks to my friends Kenan Farrell, Megan McCready, Deborah Hendrickson and Rob Hart for answering my post on Facebook asking for a list of revolutions that took place in 2011.

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9 comments
Logo Works Pro
Logo Works Pro

That is a nice predictions you have here.. I admire your thoughts in life.. Thanks for this great post! I enjoyed reading it..

fergusonsarah
fergusonsarah

Great prediction.. Thanks for sharing your thoughts with us.. Very interesting!

bdorman264
bdorman264

Nancy, you don't post for a month and now you post twice AND give me a test............mercy me................:).

I don't really have a global perspective answer. However, 2011 was the first year I really got involved with social and was able to see just how far reaching a community can be. Given this fact, I can see where it could be a very powerful tool for change.

I predicted I would win Power Ball but someone just informed me you have to buy a ticket first.............doh.............

I was eager and excited when I first got in but then was able to see how quickly this burned some people out; to the point of disappearing, so that was a little disappointing. I had to do a re-evaluation myself to get to a point of sustainability, which I think I have found that.........:).

Sorry I didn't have a global perspective or a business perspective per se, but enjoyed your post.

Tom_Matte
Tom_Matte

I expected this to be "the year of social media" for B2B companies and law firms. It certatinly did not happen that way. It would seem we are still 12-24 months away from some kind of tipping point when it comes to getting a majority of companies on board with a social media program.

NancyMyrland
NancyMyrland moderator

@bdorman264 You are so funny! yes, it is interesting to see how many people stick with it, how many find their momentum, how many find the perfect pace and how many get discouraged because their expectations were out of whack. I hear you about the Power Ball thing...if I ever bought a ticket and won, I would get the Rev in trouble...against the rules. ;-) Thanks for stopping by!

NancyMyrland
NancyMyrland moderator

@tom_matte It's interesting, isn't it, how many different stages of adoption there are within the same profession. It is not surprising, however, because that seems to be the way it's been for a few decades with marketing in general. It is an overwhelming obstacle to some, while others are becoming used to it in steps. I agree that we are still not that close to the tipping point. I'm thrilled to be involved at this stage, as you are, so we can help others learn without fearing it, or being overwhelmed by it. Thanks for stopping by Tom! :-)

bdorman264
bdorman264

@NancyMyrland I dunno Nancy, I think that is the Baptists; I think the Methodists are down with it as long as give you 1/2 back to the church............:)

NancyMyrland
NancyMyrland moderator

@bdorman264 Unfortunately, I think it's the Ms too....no fortune for me, at least not from the lottery, that is. ;-)

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